{"id":37637,"date":"2023-08-06T12:00:24","date_gmt":"2023-08-06T10:00:24","guid":{"rendered":"https:\/\/optimix-software.com\/glossaire\/code-ean-europaeische-artikelnummer\/"},"modified":"2026-10-23T14:48:52","modified_gmt":"2026-10-23T12:48:52","slug":"code-ean-europaeische-artikelnummer","status":"publish","type":"glossaire","link":"https:\/\/optimix-software.com\/de\/glossar\/code-ean-europaeische-artikelnummer\/","title":{"rendered":"EAN-Code"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/optimix-software.com\/de\/blog\/preisgestaltung\/was-ist-der-ean-code-eines-produkts-ein-umfassender-leitfaden\/\">Der EAN-Code eines Produkts <\/a><\/strong>(European Article Number) ist ein Strichcode, der zur eindeutigen Identifizierung eines Produkts dient. Es handelt sich um ein internationales Nummerierungs- und Kodierungssystem, das im Einzelhandel weit verbreitet ist. Er wird grafisch in Form eines Barcodes dargestellt, der auf die Verpackung des Produkts aufgedruckt ist.  <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dieser Code enth\u00e4lt Informationen wie das Herkunftsland, den Hersteller und die Produktidentifikationsnummer. Einzelh\u00e4ndler nutzen EAN-Codes, um Produkte schnell und pr\u00e4zise zu scannen. Sie erm\u00f6glichen zudem die Bestandsverwaltung, die Nachverfolgung von Verk\u00e4ufen und erleichtern die <strong><a href=\"https:\/\/optimix-software.com\/de\/software-fuer-die-preisanalyse\/online-preiserhebung\/\">Online-Preis\u00fcberwachung<\/a><\/strong>. Diese Codes vereinfachen zudem die Transaktionen und den Prozess der Produkt\u00fcberpr\u00fcfung an der Kasse.   <\/p>\n\n\n\n<div style=\"height:56px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-212996648169\"\nstyle=\"max-width:100%; max-height:100%; width:600px;height:256.48612075683593px\" data-hubspot-wrapper-cta-id=\"212996648169\">\n<a href=\"https:\/\/cta-eu1.hubspot.com\/web-interactives\/public\/v1\/track\/redirect?encryptedPayload=AVxigLLdPgLrNL9h3Ukz%2BhWyToaYb7zq9%2FxJrlhudKr5qjuWbwQ40r2CN0HrYc6e9k68ZUIZ9YQpxF7JDWhw5V6pt832EoPF7c76bgr4QjGrrCPENkKK4NqXmPWwOKi75Gzy0oF7eld%2F9ADT%2FLItymDhlpd4blRgaC7y%2BWY4x0%2FE9Y4gU%2F2wN8%2BQf%2FbcC1PIJ3FNKjq4ce9VqQ%3D%3D&#038;webInteractiveContentId=212996648169&#038;portalId=144414462\" target=\"_blank\" rel=\"noopener\" crossorigin=\"anonymous\">\n<img decoding=\"async\" alt=\"logo optimix 2025 blanc site-web copie\" loading=\"lazy\" src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/144414462\/interactive-212996648169.png\" style=\"height: 100%; width: 100%; object-fit: fill\"\nonerror=\"this.style.display='none'\" \/>\n<\/a>\n<\/div>\n\n\n\n<div style=\"height:89px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"template":"","alphabet":[96],"class_list":["post-37637","glossaire","type-glossaire","status-publish","hentry","alphabet-c"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>EAN-Code - Optimix Solutions<\/title>\n<meta name=\"description\" content=\"Erfahren Sie mehr \u00fcber die Definition des EAN-Codes, einem internationalen System zur Identifizierung von Produkten. 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