{"id":61554,"date":"2025-07-17T16:22:12","date_gmt":"2025-07-17T14:22:12","guid":{"rendered":"https:\/\/optimix-software.com\/fallstudie-kunde-bureau-vallee\/"},"modified":"2025-07-18T17:00:22","modified_gmt":"2025-07-18T15:00:22","slug":"fallstudie-kunde-bureau-vallee","status":"publish","type":"page","link":"https:\/\/optimix-software.com\/de\/fallstudie-kunde-bureau-vallee\/","title":{"rendered":"Fallstudie Kunde Bureau Vall\u00e9e"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"61554\" class=\"elementor elementor-61554 elementor-61405\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4550cd7 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"4550cd7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-37fed6a e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"37fed6a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6cae7a8 elementor-widget elementor-widget-heading\" data-id=\"6cae7a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Bureau Vall\u00e9e: Harmonisierung der Preise, um die Kunden besser anzusprechen<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15c732b elementor-widget elementor-widget-spacer\" data-id=\"15c732b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f72fdc9 elementor-widget elementor-widget-text-editor\" data-id=\"f72fdc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>F\u00fcr <strong>Bureau Vall\u00e9e<\/strong> mit seinen <strong>400 Gesch\u00e4ften<\/strong> in Frankreich ist die Preiskoh\u00e4renz nicht nur eine Frage des Preises, sondern ein echter Leistungshebel. Durch die Angleichung der Sortimente und die Anpassung der Gewinnspannen hat das Unternehmen seine Preisstrategie gekl\u00e4rt, seine Wettbewerbsf\u00e4higkeit gest\u00e4rkt und die Verst\u00e4ndlichkeit f\u00fcr seine Kunden verbessert. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c90636 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7c90636\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8fb4383 elementor-widget elementor-widget-image\" data-id=\"8fb4383\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"400\" height=\"300\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Logo-Bureau-Vallee-BV.png\" class=\"attachment-large size-large wp-image-45837\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ad1b32e e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"ad1b32e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd1d7be elementor-align-center elementor-widget elementor-widget-button\" data-id=\"cd1d7be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#Telechargement\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Fallbeispiel herunterladen<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f8784e8 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"f8784e8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-dfb7e1f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"dfb7e1f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eea39a1 elementor-widget elementor-widget-icon-box\" data-id=\"eea39a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t5500\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tProduktreferenzen\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47a29c6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"47a29c6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a44a1ef elementor-widget elementor-widget-icon-box\" data-id=\"a44a1ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t400\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tGesch\u00e4fte in Frankreich\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-973b1e6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"973b1e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81e90c2 elementor-widget elementor-widget-icon-box\" data-id=\"81e90c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t750 M\u20ac\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tUmsatz\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e350c3 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2e350c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-04eb033 elementor-widget elementor-widget-icon-box\" data-id=\"04eb033\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t13M\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tKunden pro Jahr\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d5d2ea e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"1d5d2ea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0dde0f0 e-con-full elementor-hidden-mobile e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"0dde0f0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-243ec90 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"243ec90\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8162dca elementor-widget elementor-widget-text-editor\" data-id=\"8162dca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"179\" data-end=\"607\"><strong data-start=\"179\" data-end=\"196\">Bureau Vall\u00e9e<\/strong>, ein f\u00fchrender Anbieter von Schreibwaren, B\u00fcrobedarf und High-Tech-Produkten, operiert in einem stark wettbewerbsorientierten Umfeld, in dem die Preisanpassung ein wichtiger strategischer Hebel ist. Mit einem breiten Produktsortiment in mehr als 300 Gesch\u00e4ften war es eine Herausforderung, die Koh\u00e4renz des Sortiments zu gew\u00e4hrleisten und gleichzeitig eine klare und wettbewerbsf\u00e4hige Preisstrategie beizubehalten. <\/p><p data-start=\"609\" data-end=\"1022\">Wir begleiteten sie bei einer genauen Analyse ihrer Preisstruktur, um ungerechtfertigte Abweichungen zwischen vergleichbaren Produkten zu identifizieren, die Preise f\u00fcr Schl\u00fcsselpositionen neu zu kalibrieren und die Lesbarkeit der Angebote in den Regalen und online zu verbessern. Dadurch wurde die Preiswahrnehmung verbessert, die Gewinnspannen optimiert und gleichzeitig die allgemeine Wettbewerbsf\u00e4higkeit des Unternehmens erhalten. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-118979c e-con-full elementor-hidden-mobile e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"118979c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c0002e6 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"c0002e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e8d103 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"4e8d103\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#Telechargement\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Fallbeispiel herunterladen<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cccb84b e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"cccb84b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a9bbf8d elementor-widget elementor-widget-image\" data-id=\"a9bbf8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"454\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/bureau-vallee-20250717-141707-1200x681.webp\" class=\"attachment-large size-large wp-image-61409\" alt=\"Bureau Vall\u00e9e -Optimix L\u00f6sungen\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/bureau-vallee-20250717-141707-1200x681.webp 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/bureau-vallee-20250717-141707-1057x600.webp 1057w, https:\/\/optimix-software.com\/wp-content\/uploads\/bureau-vallee-20250717-141707-768x436.webp 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/bureau-vallee-20250717-141707-1536x872.webp 1536w, https:\/\/optimix-software.com\/wp-content\/uploads\/bureau-vallee-20250717-141707.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a1c84ac e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"3a1c84ac\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-1968a778 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"1968a778\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-630af122 elementor-widget elementor-widget-heading\" data-id=\"630af122\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Unsere Kundenreferenzen<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63b2f4e0 elementor-widget elementor-widget-heading\" data-id=\"63b2f4e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Partner, die unsere Expertise und unser Engagement bezeugen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6813fbee e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"6813fbee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67d5c230 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-image\" data-id=\"67d5c230\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"125\" height=\"70\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/bureau-vallee-logo.png\" class=\"attachment-full size-full wp-image-40314\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5774454 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-testimonial\" data-id=\"5774454\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:&quot;300&quot;}\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">\"Mit der L\u00f6sung von optimiX Solutions haben wir nicht nur die Anzahl der Fehler reduziert, sondern auch unsere Analysef\u00e4higkeiten maximiert, insbesondere bei der Segmentierung unserer Wettbewerber (BtoB, BtoC, etc.).\n\nUnsere Gesch\u00e4ftsteams konnten die Zeit f\u00fcr die Ausrichtung halbieren und die Produktivit\u00e4t steigern: mehr als 12.000 verkn\u00fcpfte Produkte in nur 3 Minuten.\n\nDie L\u00f6sung ist vollst\u00e4ndig und deckt unsere Bed\u00fcrfnisse in 360 Grad ab. Das Tool ist ergonomisch und die Verwaltung der Preise ist vereinfacht. <\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Jeremi Dusong<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-job\">Projektmanagerin Pricing bei Bureau Vall\u00e9e<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f32607 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"7f32607\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c697f04 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"c697f04\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d72f9cd elementor-widget elementor-widget-menu-anchor\" data-id=\"d72f9cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"Telechargement\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b63af54 elementor-widget elementor-widget-html\" data-id=\"b63af54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script src=\"https:\/\/js-eu1.hsforms.net\/forms\/embed\/144414462.js\" defer><\/script>\r\n<div class=\"hs-form-frame\" data-region=\"eu1\" data-form-id=\"1f546965-df97-4052-85c4-6b87915a4981\" data-portal-id=\"144414462\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-90efcbe e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"90efcbe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d058efe elementor-widget elementor-widget-image\" data-id=\"d058efe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"912\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/consultant-it-optimix-solutions.webp\" class=\"attachment-large size-large wp-image-61255\" alt=\"It-Consultant - Optimix Solutions\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/consultant-it-optimix-solutions.webp 878w, https:\/\/optimix-software.com\/wp-content\/uploads\/consultant-it-optimix-solutions-526x600.webp 526w, https:\/\/optimix-software.com\/wp-content\/uploads\/consultant-it-optimix-solutions-768x876.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Bureau Vall\u00e9e: Harmonisierung der Preise, um die Kunden besser anzusprechen F\u00fcr Bureau Vall\u00e9e mit seinen 400 Gesch\u00e4ften in Frankreich ist die Preiskoh\u00e4renz nicht nur eine Frage des Preises, sondern ein echter Leistungshebel. Durch die Angleichung der Sortimente und die Anpassung der Gewinnspannen hat das Unternehmen seine Preisstrategie gekl\u00e4rt, seine Wettbewerbsf\u00e4higkeit gest\u00e4rkt und die Verst\u00e4ndlichkeit f\u00fcr seine Kunden verbessert. Fallbeispiel herunterladen 5500 Produktreferenzen 400 Gesch\u00e4fte in Frankreich 750 M\u20ac Umsatz 13M Kunden pro Jahr Bureau Vall\u00e9e, ein f\u00fchrender Anbieter von Schreibwaren, B\u00fcrobedarf und High-Tech-Produkten, operiert in einem stark wettbewerbsorientierten Umfeld, in dem die Preisanpassung ein wichtiger strategischer Hebel ist. Mit einem breiten Produktsortiment in mehr als 300 Gesch\u00e4ften war es eine Herausforderung, die Koh\u00e4renz des Sortiments zu gew\u00e4hrleisten und gleichzeitig eine klare und wettbewerbsf\u00e4hige Preisstrategie beizubehalten. Wir begleiteten sie bei einer genauen Analyse ihrer Preisstruktur, um ungerechtfertigte Abweichungen zwischen vergleichbaren Produkten zu identifizieren, die Preise f\u00fcr Schl\u00fcsselpositionen neu zu kalibrieren und die Lesbarkeit der Angebote in den Regalen und online zu verbessern. Dadurch wurde die Preiswahrnehmung verbessert, die Gewinnspannen optimiert und gleichzeitig die allgemeine Wettbewerbsf\u00e4higkeit des Unternehmens erhalten. Fallbeispiel herunterladen Unsere Kundenreferenzen Partner, die unsere Expertise und unser Engagement bezeugen &#8222;Mit der L\u00f6sung von optimiX Solutions haben wir nicht nur die Anzahl der Fehler reduziert, sondern auch unsere Analysef\u00e4higkeiten maximiert, insbesondere bei der Segmentierung unserer Wettbewerber (BtoB, BtoC, etc.). Unsere Gesch\u00e4ftsteams konnten die Zeit f\u00fcr die Ausrichtung halbieren und die Produktivit\u00e4t steigern: mehr als 12.000 verkn\u00fcpfte Produkte in nur 3 Minuten. Die L\u00f6sung ist vollst\u00e4ndig und deckt unsere Bed\u00fcrfnisse in 360 Grad ab. Das Tool ist ergonomisch und die Verwaltung der Preise ist vereinfacht. Jeremi Dusong Projektmanagerin Pricing bei Bureau Vall\u00e9e<\/p>\n","protected":false},"author":16,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_eb_attr":"","content-type":"","footnotes":""},"class_list":["post-61554","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Fallstudie Kunde Bureau Vall\u00e9e<\/title>\n<meta name=\"description\" content=\"Fallstudie Kunde Bureau Vall\u00e9e %\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/optimix-software.com\/de\/fallstudie-kunde-bureau-vallee\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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