{"id":11905,"date":"2023-08-06T12:00:24","date_gmt":"2023-08-06T10:00:24","guid":{"rendered":"https:\/\/optimix.fr\/?post_type=glossaire&#038;p=11905"},"modified":"2026-10-23T09:08:27","modified_gmt":"2026-10-23T07:08:27","slug":"code-ean","status":"publish","type":"glossaire","link":"https:\/\/optimix-software.com\/fr\/glossaire\/code-ean\/","title":{"rendered":"Code EAN"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/optimix-software.com\/fr\/blog\/pricing\/code-ean-produit-definition\/\">Le Code EAN d&rsquo;un produit <\/a><\/strong>(European Article Number) est un code \u00e0 barres utilis\u00e9 pour identifier de mani\u00e8re unique un produit. Il s&rsquo;agit d&rsquo;un syst\u00e8me international de num\u00e9rotation et de codification largement utilis\u00e9 dans l&rsquo;industrie du commerce de d\u00e9tail. Il est repr\u00e9sent\u00e9 graphiquement sous la forme d&rsquo;un code \u00e0 barres imprim\u00e9 sur l&#8217;emballage du produit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ce code stocke des informations telles que le pays d&rsquo;origine, le fabricant et le num\u00e9ro d&rsquo;identification du produit. Les retailers utilisent les codes EAN pour scanner rapidement et pr\u00e9cis\u00e9ment les produits. Ils permettent aussi de g\u00e9rer les stocks, de suivre les ventes et de faciliter la <strong><a href=\"https:\/\/optimix-software.com\/fr\/solution-de-pricing\/logiciel-de-veille-tarifaire\/\">veille tarifaire en ligne<\/a><\/strong>. Ces codes simplifient \u00e9galement les transactions et le processus de v\u00e9rification des produits en caisse.<\/p>\n\n\n\n<div style=\"height:56px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-212642236615\"\nstyle=\"max-width:100%; max-height:100%; width:600px;height:234.77083450195312px\" data-hubspot-wrapper-cta-id=\"212642236615\">\n<a href=\"https:\/\/cta-eu1.hubspot.com\/web-interactives\/public\/v1\/track\/redirect?encryptedPayload=AVxigLJRSzgWRby8vYpQrpoQB5JXt0tVG6B7FbQmheDCTJ5lgFzTfXdsZrD54OqTlrKjGraaOZ4%2FmcDPkMVLDGQUR3UwYjA%2BS8FRT%2Bh%2BBteP0OnT3QofBpbszfxoaNj9jkgWyp2dS4gUkpcl98PFK%2FfUk5pDd3crS4K%2BcjjH%2BGL0zHDk6ZlpAcz9Q1FMEUdlqsU6Tgrsb8j3&#038;webInteractiveContentId=212642236615&#038;portalId=144414462\" target=\"_blank\" rel=\"noopener\" crossorigin=\"anonymous\">\n<img decoding=\"async\" alt=\"logo optimix 2025 blanc site-web copie\" loading=\"lazy\" src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/144414462\/interactive-212642236615.png\" style=\"height: 100%; width: 100%; object-fit: fill\"\nonerror=\"this.style.display='none'\" \/>\n<\/a>\n<\/div>\n\n\n\n<div style=\"height:89px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"template":"","alphabet":[96],"class_list":["post-11905","glossaire","type-glossaire","status-publish","hentry","alphabet-c"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Code EAN - Optimix Solutions<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez la d\u00e9finition du code EAN, un syst\u00e8me international d&#039;identification des produits. 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