{"id":61414,"date":"2025-07-17T17:18:09","date_gmt":"2025-07-17T15:18:09","guid":{"rendered":"https:\/\/optimix-software.com\/?page_id=61414"},"modified":"2025-07-22T10:14:30","modified_gmt":"2025-07-22T08:14:30","slug":"cas-client-auchan-pologne","status":"publish","type":"page","link":"https:\/\/optimix-software.com\/fr\/cas-client-auchan-pologne\/","title":{"rendered":"Cas Client Auchan Pologne"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"61414\" class=\"elementor elementor-61414\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4550cd7 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"4550cd7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-37fed6a e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"37fed6a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6cae7a8 elementor-widget elementor-widget-heading\" data-id=\"6cae7a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Auchan Pologne : des ajustements prix 3x plus rapides, des d\u00e9cisions plus agiles<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15c732b elementor-widget elementor-widget-spacer\" data-id=\"15c732b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f72fdc9 elementor-widget elementor-widget-text-editor\" data-id=\"f72fdc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Auchan Pologne<\/strong> faisait face \u00e0 un d\u00e9fi majeur : surveiller une concurrence agressive sur des milliers de r\u00e9f\u00e9rences et ajuster ses prix avec r\u00e9activit\u00e9. L\u2019enseigne a su fiabiliser le suivi de ses assortiments, fluidifier les ajustements tarifaires et renforcer la coordination entre ses \u00e9quipes.\n\n<\/br><strong><em><span style=\"color: #fe6000;\">R\u00e9sultat : des d\u00e9cisions plus coh\u00e9rentes, une meilleure lecture des donn\u00e9es et une r\u00e9activit\u00e9 accrue face au march\u00e9.<\/span><\/em><\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c90636 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7c90636\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8fb4383 elementor-widget elementor-widget-image\" data-id=\"8fb4383\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"400\" height=\"300\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/auchan-logo.png\" class=\"attachment-large size-large wp-image-368\" alt=\"Logo Auchan\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ad1b32e e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"ad1b32e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd1d7be elementor-align-center elementor-widget elementor-widget-button\" data-id=\"cd1d7be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#Telechargement\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">T\u00e9l\u00e9charger le cas client<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f8784e8 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"f8784e8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-47a29c6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"47a29c6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a44a1ef elementor-widget elementor-widget-icon-box\" data-id=\"a44a1ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t232\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tMagasins en Pologne\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-23f11a7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"23f11a7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fa90c46 elementor-widget elementor-widget-icon-box\" data-id=\"fa90c46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t1996\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tAnn\u00e9e d'ouverture\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-973b1e6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"973b1e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81e90c2 elementor-widget elementor-widget-icon-box\" data-id=\"81e90c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t2831\u202fM\u20ac\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tChiffre d\u2019affaires\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e350c3 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2e350c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-04eb033 elementor-widget elementor-widget-icon-box\" data-id=\"04eb033\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t+ 2.8 %\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tde progression\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d5d2ea e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"1d5d2ea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0dde0f0 e-con-full elementor-hidden-mobile e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"0dde0f0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-243ec90 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"243ec90\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8162dca elementor-widget elementor-widget-text-editor\" data-id=\"8162dca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"138\" data-end=\"500\"><strong data-start=\"138\" data-end=\"156\">Auchan Pologne<\/strong>, acteur majeur de la grande distribution alimentaire, compte aujourd\u2019hui <strong data-start=\"230\" data-end=\"246\">232 magasins<\/strong> r\u00e9partis sur l\u2019ensemble du territoire. Dans un environnement ultra-concurrentiel, l\u2019enseigne devait relever un d\u00e9fi strat\u00e9gique : ajuster rapidement ses prix sur des milliers de r\u00e9f\u00e9rences tout en garantissant une coh\u00e9rence tarifaire \u00e0 grande \u00e9chelle.<\/p><p data-start=\"502\" data-end=\"792\">Gr\u00e2ce \u00e0 la mise en place de la solution <strong data-start=\"542\" data-end=\"577\">XPA \u2013 Optimix Pricing Analytics<\/strong>, Auchan Pologne a gagn\u00e9 en efficacit\u00e9 op\u00e9rationnelle et en marge. Le suivi des assortiments s\u2019est affin\u00e9, les ajustements tarifaires se sont fluidifi\u00e9s, et la lecture des donn\u00e9es s\u2019est consid\u00e9rablement am\u00e9lior\u00e9e.<\/p><p data-start=\"794\" data-end=\"1006\">R\u00e9sultat\u202f: une prise de d\u00e9cision plus r\u00e9active, des actions mieux align\u00e9es, et une progression significative de la marge sur plusieurs cat\u00e9gories cl\u00e9s, tout en pr\u00e9servant la comp\u00e9titivit\u00e9 globale de l\u2019enseigne.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-118979c e-con-full elementor-hidden-mobile e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"118979c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c0002e6 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"c0002e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e8d103 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"4e8d103\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#Telechargement\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">T\u00e9l\u00e9charger le cas client<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cccb84b e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"cccb84b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a9bbf8d elementor-widget elementor-widget-image\" data-id=\"a9bbf8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"465\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/cas-client-auchan-pologne-1200x698.webp\" class=\"attachment-large size-large wp-image-61419\" alt=\"Cas Client Auchan Pologne - Optimix Solutions\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/cas-client-auchan-pologne-1200x698.webp 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/cas-client-auchan-pologne-1031x600.webp 1031w, https:\/\/optimix-software.com\/wp-content\/uploads\/cas-client-auchan-pologne-768x447.webp 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/cas-client-auchan-pologne.webp 1500w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a1c84ac e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"3a1c84ac\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-1968a778 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"1968a778\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-630af122 elementor-widget elementor-widget-heading\" data-id=\"630af122\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Nos t\u00e9moignages clients<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63b2f4e0 elementor-widget elementor-widget-heading\" data-id=\"63b2f4e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Des partenaires qui t\u00e9moignent de notre expertise et de notre engagement<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6813fbee e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"6813fbee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67d5c230 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-image\" data-id=\"67d5c230\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"400\" height=\"300\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Logo-auchan.png\" class=\"attachment-full size-full wp-image-45846\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5774454 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-testimonial\" data-id=\"5774454\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:&quot;300&quot;}\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">\"Optimix est une excellente solution, dot\u00e9e de nombreuses fonctionnalit\u00e9s qui ont am\u00e9lior\u00e9 notre travail. La solution Optimix XPA a \u00e9t\u00e9 mise en \u0153uvre tr\u00e8s rapidement, sans probl\u00e8me et avec une grande efficacit\u00e9. \n\nLa gestion des prix est plus efficace. Nous continuons \u00e0 d\u00e9velopper le syst\u00e8me et \u00e0 impl\u00e9menter de nouvelles fonctionnalit\u00e9s sur mesure. Il est essentiel que nous puissions r\u00e9pondre aux besoins. Je suis tr\u00e8s satisfait de la collaboration, tant lors de la mise en \u0153uvre qu'aujourd'hui.\"<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Katarzyna Pie\u0144kowska-Pawlik<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-job\">Pricing Manager<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a565bb2 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"a565bb2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-408de69 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"408de69\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0bc78dd elementor-widget elementor-widget-menu-anchor\" data-id=\"0bc78dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"Telechargement\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74aa627 elementor-widget elementor-widget-html\" data-id=\"74aa627\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script src=\"https:\/\/js-eu1.hsforms.net\/forms\/embed\/144414462.js\" defer><\/script>\r\n<div class=\"hs-form-frame\" data-region=\"eu1\" data-form-id=\"71f77ab8-ec02-4456-a678-bc5d730f4ed5\" data-portal-id=\"144414462\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5ae1104 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"5ae1104\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38686a2 elementor-widget elementor-widget-image\" data-id=\"38686a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"912\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/consultant-it-optimix-solutions.webp\" class=\"attachment-large size-large wp-image-61253\" alt=\"Consultant It - Optimix Solutions\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/consultant-it-optimix-solutions.webp 878w, https:\/\/optimix-software.com\/wp-content\/uploads\/consultant-it-optimix-solutions-526x600.webp 526w, https:\/\/optimix-software.com\/wp-content\/uploads\/consultant-it-optimix-solutions-768x876.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Auchan Pologne : des ajustements prix 3x plus rapides, des d\u00e9cisions plus agiles Auchan Pologne faisait face \u00e0 un d\u00e9fi majeur : surveiller une concurrence agressive sur des milliers de r\u00e9f\u00e9rences et ajuster ses prix avec r\u00e9activit\u00e9. L\u2019enseigne a su fiabiliser le suivi de ses assortiments, fluidifier les ajustements tarifaires et renforcer la coordination entre ses \u00e9quipes. R\u00e9sultat : des d\u00e9cisions plus coh\u00e9rentes, une meilleure lecture des donn\u00e9es et une r\u00e9activit\u00e9 accrue face au march\u00e9. T\u00e9l\u00e9charger le cas client 232 Magasins en Pologne 1996 Ann\u00e9e d&rsquo;ouverture 2831\u202fM\u20ac Chiffre d\u2019affaires + 2.8 % de progression Auchan Pologne, acteur majeur de la grande distribution alimentaire, compte aujourd\u2019hui 232 magasins r\u00e9partis sur l\u2019ensemble du territoire. Dans un environnement ultra-concurrentiel, l\u2019enseigne devait relever un d\u00e9fi strat\u00e9gique : ajuster rapidement ses prix sur des milliers de r\u00e9f\u00e9rences tout en garantissant une coh\u00e9rence tarifaire \u00e0 grande \u00e9chelle. Gr\u00e2ce \u00e0 la mise en place de la solution XPA \u2013 Optimix Pricing Analytics, Auchan Pologne a gagn\u00e9 en efficacit\u00e9 op\u00e9rationnelle et en marge. Le suivi des assortiments s\u2019est affin\u00e9, les ajustements tarifaires se sont fluidifi\u00e9s, et la lecture des donn\u00e9es s\u2019est consid\u00e9rablement am\u00e9lior\u00e9e. R\u00e9sultat\u202f: une prise de d\u00e9cision plus r\u00e9active, des actions mieux align\u00e9es, et une progression significative de la marge sur plusieurs cat\u00e9gories cl\u00e9s, tout en pr\u00e9servant la comp\u00e9titivit\u00e9 globale de l\u2019enseigne. T\u00e9l\u00e9charger le cas client Nos t\u00e9moignages clients Des partenaires qui t\u00e9moignent de notre expertise et de notre engagement \u00ab\u00a0Optimix est une excellente solution, dot\u00e9e de nombreuses fonctionnalit\u00e9s qui ont am\u00e9lior\u00e9 notre travail. La solution Optimix XPA a \u00e9t\u00e9 mise en \u0153uvre tr\u00e8s rapidement, sans probl\u00e8me et avec une grande efficacit\u00e9. La gestion des prix est plus efficace. Nous continuons \u00e0 d\u00e9velopper le syst\u00e8me et \u00e0 impl\u00e9menter de nouvelles fonctionnalit\u00e9s sur mesure. Il est essentiel que nous puissions r\u00e9pondre aux besoins. Je suis tr\u00e8s satisfait de la collaboration, tant lors de la mise en \u0153uvre qu&rsquo;aujourd&rsquo;hui.\u00a0\u00bb Katarzyna Pie\u0144kowska-Pawlik Pricing Manager<\/p>\n","protected":false},"author":16,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_eb_attr":"","content-type":"","footnotes":""},"class_list":["post-61414","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Cas Client Auchan Pologne<\/title>\n<meta name=\"description\" content=\"Cas Client Auchan Pologne %\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/optimix-software.com\/fr\/cas-client-auchan-pologne\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" 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