{"id":67159,"date":"2026-03-04T16:42:02","date_gmt":"2026-03-04T15:42:02","guid":{"rendered":"https:\/\/optimix-software.com\/?page_id=67159"},"modified":"2026-03-06T12:58:18","modified_gmt":"2026-03-06T11:58:18","slug":"logiciel-de-veille-tarifaire","status":"publish","type":"page","link":"https:\/\/optimix-software.com\/fr\/solution-de-pricing\/logiciel-de-veille-tarifaire\/","title":{"rendered":"Logiciel de veille tarifaire"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"67159\" class=\"elementor elementor-67159\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-26be1916 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"26be1916\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2f349dbf e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2f349dbf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-102ed7b4 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"102ed7b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">LOGICIEL DE VEILLE TARIFAIRE<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b34140d elementor-widget elementor-widget-text-editor\" data-id=\"6b34140d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"252\" data-end=\"386\">Strat\u00e9gies de tarification plus efficaces gr\u00e2ce \u00e0 la<strong> <span style=\"color: #fe6000;\">\n veille tarifaire et aux insights march\u00e9.<\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-768ed169 elementor-widget elementor-widget-text-editor\" data-id=\"768ed169\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li data-start=\"390\" data-end=\"445\"><strong data-start=\"287\" data-end=\"325\">Anticipez les \u00e9volutions du march\u00e9<\/strong><\/li><li data-start=\"328\" data-end=\"385\"><p data-start=\"330\" data-end=\"385\"><strong data-start=\"330\" data-end=\"383\">Pilotez votre strat\u00e9gie pricing gr\u00e2ce \u00e0 la donn\u00e9e<\/strong><\/p><\/li><li data-start=\"386\" data-end=\"444\"><p data-start=\"388\" data-end=\"444\"><strong data-start=\"388\" data-end=\"442\">Gardez une visibilit\u00e9 continue sur vos concurrents<\/strong><\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-481ad3e0 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"481ad3e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#form-XPA\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Demandez une d\u00e9mo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4085c4e9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"4085c4e9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e7f1826 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"7e7f1826\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/elementor\/thumbs\/veille-tarifaire-optimix-3-rjo52mgua1x0kkkppfvsnptnsomt3a5zpg1y5nmgxg.png\" title=\"veille-tarifaire-optimix\" alt=\"veille-tarifaire-optimix\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dd0f70f e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"dd0f70f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e7b6e7e e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"e7b6e7e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b09065 elementor-widget elementor-widget-heading\" data-id=\"3b09065\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Une solution pricing approuv\u00e9e par plus de <span style=\"color:#FE6000\"><\/br>75 clients<\/span> en France et \u00e0 l\u2019international.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div 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dir=\"ltr\"><div class=\"jet-listing-grid__items grid-col-desk-5 grid-col-tablet-3 grid-col-mobile-3 jet-listing-grid--348 jet-equal-columns__wrapper grid-collapse-gap\" data-queried-id=\"67159|WP_Post\" data-nav=\"{&quot;enabled&quot;:false,&quot;type&quot;:null,&quot;more_el&quot;:null,&quot;query&quot;:[],&quot;widget_settings&quot;:{&quot;lisitng_id&quot;:348,&quot;posts_num&quot;:99,&quot;columns&quot;:5,&quot;columns_tablet&quot;:3,&quot;columns_mobile&quot;:3,&quot;column_min_width&quot;:240,&quot;column_min_width_tablet&quot;:240,&quot;column_min_width_mobile&quot;:240,&quot;inline_columns_css&quot;:false,&quot;is_archive_template&quot;:&quot;&quot;,&quot;post_status&quot;:[&quot;publish&quot;],&quot;use_random_posts_num&quot;:&quot;&quot;,&quot;max_posts_num&quot;:9,&quot;not_found_message&quot;:&quot;No data was found&quot;,&quot;is_masonry&quot;:false,&quot;equal_columns_height&quot;:&quot;yes&quot;,&quot;use_load_more&quot;:&quot;&quot;,&quot;load_more_id&quot;:&quot;&quot;,&quot;load_more_type&quot;:&quot;click&quot;,&quot;load_more_offset&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;use_custom_post_types&quot;:&quot;&quot;,&quot;custom_post_types&quot;:[],&quot;hide_widget_if&quot;:&quot;&quot;,&quot;carousel_enabled&quot;:&quot;yes&quot;,&quot;slides_to_scroll&quot;:&quot;4&quot;,&quot;arrows&quot;:&quot;true&quot;,&quot;arrow_icon&quot;:&quot;fa 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class=\"jet-listing-grid__item jet-listing-dynamic-post-33713 jet-equal-columns\" data-post-id=\"33713\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img fetchpriority=\"high\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/alnatura.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/alnatura.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/alnatura.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/alnatura.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/alnatura.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-333 jet-equal-columns\" data-post-id=\"333\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/auchan.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/auchan.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/auchan.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/auchan.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/auchan.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-29833 jet-equal-columns\" data-post-id=\"29833\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Bureau-Vallee.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/Bureau-Vallee.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Bureau-Vallee.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Bureau-Vallee.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Bureau-Vallee.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-26456 jet-equal-columns\" data-post-id=\"26456\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Buffalo-Grill-1.png\" class=\"attachment-full size-full\" alt=\"\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-339 jet-equal-columns\" data-post-id=\"339\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Boulanger.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/Boulanger.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Boulanger.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Boulanger.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Boulanger.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-390 jet-equal-columns\" data-post-id=\"390\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/rema1000.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/rema1000.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/rema1000.svg 1200w, 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class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/Leclerc-les-antilles.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Leclerc-les-antilles.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Leclerc-les-antilles.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Leclerc-les-antilles.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-408 jet-equal-columns\" data-post-id=\"408\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" 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class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/siplec.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/siplec.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/siplec.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/siplec.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/siplec.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-983 jet-equal-columns\" data-post-id=\"983\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div 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elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Biocbon.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/Biocbon.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Biocbon.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Biocbon.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Biocbon.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-29880 jet-equal-columns\" data-post-id=\"29880\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Sobio.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/Sobio.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Sobio.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Sobio.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Sobio.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-26471 jet-equal-columns\" data-post-id=\"26471\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/gbh.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/gbh.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/gbh.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/gbh.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/gbh.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-38781 jet-equal-columns\" data-post-id=\"38781\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/beauty-success.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/beauty-success.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/beauty-success.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/beauty-success.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/beauty-success.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-38372 jet-equal-columns\" data-post-id=\"38372\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Studio-sport.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/Studio-sport.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Studio-sport.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Studio-sport.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Studio-sport.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-28882 jet-equal-columns\" data-post-id=\"28882\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Weldom.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/Weldom.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Weldom.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Weldom.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Weldom.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-337 jet-equal-columns\" data-post-id=\"337\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Spar.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/Spar.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Spar.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Spar.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Spar.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-26460 jet-equal-columns\" data-post-id=\"26460\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/easypara.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/easypara.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/easypara.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/easypara.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/easypara.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-1015 jet-equal-columns\" data-post-id=\"1015\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Mr.Bricolage.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/Mr.Bricolage.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Mr.Bricolage.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Mr.Bricolage.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/Mr.Bricolage.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-335 jet-equal-columns\" data-post-id=\"335\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"348\" class=\"elementor elementor-348\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6832ec7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6832ec7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43f58c9 eael_liquid_glass-effect1 eael_liquid_glass_shadow-effect1 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"43f58c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-dynamic-field__content\" ><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/casino.svg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/\/casino.svg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/casino.svg 1200w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/casino.svg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/\/casino.svg 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-20abc86 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"20abc86\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-492b168 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"492b168\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/fr\/temoignages-clients\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">D\u00e9couvrez nos clients<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-413f49b3 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"413f49b3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3ad3639b e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"3ad3639b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14cd6b71 elementor-widget elementor-widget-heading\" data-id=\"14cd6b71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Logiciel de veille tarifaire : exploitez la donn\u00e9e march\u00e9 pour mieux fixer vos prix<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23de71a7 elementor-widget elementor-widget-text-editor\" data-id=\"23de71a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"111\" data-end=\"377\">Sans veille tarifaire, vous fixez vos prix sans disposer d\u2019une vision compl\u00e8te de votre march\u00e9. Les variations tarifaires de vos concurrents passent inaper\u00e7ues, certaines promotions vous \u00e9chappent et vos \u00e9quipes r\u00e9agissent souvent trop tard pour rester comp\u00e9titives.<\/p><p data-start=\"379\" data-end=\"684\">Dans un contexte retail o\u00f9 les prix \u00e9voluent en permanence, ce manque de visibilit\u00e9 peut rapidement impacter vos ventes, votre image prix et vos marges. Prendre les bonnes d\u00e9cisions devient plus complexe lorsque les donn\u00e9es sont dispers\u00e9es, incompl\u00e8tes ou difficiles \u00e0 exploiter, faute de <strong data-start=\"668\" data-end=\"683\">data fiable<\/strong>.<\/p><p data-start=\"686\" data-end=\"878\">Pour rester performant, vous devez pouvoir suivre votre march\u00e9 en continu et vous appuyer sur un <a href=\"https:\/\/optimix-software.com\/fr\/solution-de-pricing\/releve-de-prix-collecte-de-donnees\/\"><strong data-start=\"783\" data-end=\"810\">relev\u00e9 de prix en ligne<\/strong><\/a> pr\u00e9cis afin d\u2019ajuster votre strat\u00e9gie tarifaire en toute confiance.<\/p><p data-start=\"880\" data-end=\"1189\">Avec le <strong>logiciel de veille tarifaire<\/strong> d&rsquo;<strong data-start=\"917\" data-end=\"938\">Optimix Solutions<\/strong>, vous centralisez et analysez en temps r\u00e9el les prix pratiqu\u00e9s par vos concurrents. Gr\u00e2ce \u00e0 une collecte multicanale automatis\u00e9e et des algorithmes de matching avanc\u00e9s, vous acc\u00e9dez \u00e0 une data fiable et \u00e0 une vision claire et exploitable du march\u00e9.<\/p><p data-start=\"1191\" data-end=\"1362\">Vous pouvez ainsi ajuster vos prix plus rapidement, s\u00e9curiser vos marges et piloter votre strat\u00e9gie pricing avec une gouvernance solide, coh\u00e9rente et orient\u00e9e performance.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4fa1985b e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"4fa1985b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7d6bf059 elementor-widget elementor-widget-image\" data-id=\"7d6bf059\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/logicielveille-tarifaire-optimix-solutions.jpg\" class=\"attachment-large size-large wp-image-68800\" alt=\"Logiciel de veille tarifaire-Optimix solutions\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/logicielveille-tarifaire-optimix-solutions.jpg 800w, https:\/\/optimix-software.com\/wp-content\/uploads\/logicielveille-tarifaire-optimix-solutions-768x576.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1fe047ac e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"1fe047ac\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38a5e865 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"38a5e865\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#form-XPA\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Demandez une d\u00e9mo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-418c6a8a e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"418c6a8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-124c4ea2 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"124c4ea2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pourquoi mettre en place une veille tarifaire automatis\u00e9e ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-51e76485 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"51e76485\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5c45f26e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"5c45f26e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-58f8ad8 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"58f8ad8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-alt-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zM140 300h116v70.9c0 10.7 13 16.1 20.5 8.5l114.3-114.9c4.7-4.7 4.7-12.2 0-16.9l-114.3-115c-7.6-7.6-20.5-2.2-20.5 8.5V212H140c-6.6 0-12 5.4-12 12v64c0 6.6 5.4 12 12 12z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tAnticiper les mouvements du march\u00e9\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tLa veille concurrentielle permet d\u2019identifier en amont les \u00e9volutions de l\u2019offre, les changements de positionnement et les nouvelles strat\u00e9gies des acteurs du march\u00e9.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-132c75e8 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"132c75e8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3ac3700d elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"3ac3700d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-alt-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zM140 300h116v70.9c0 10.7 13 16.1 20.5 8.5l114.3-114.9c4.7-4.7 4.7-12.2 0-16.9l-114.3-115c-7.6-7.6-20.5-2.2-20.5 8.5V212H140c-6.6 0-12 5.4-12 12v64c0 6.6 5.4 12 12 12z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tComprendre les strat\u00e9gies globales des concurrents\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tAu-del\u00e0 du prix, elle analyse l\u2019assortiment, la profondeur de gamme, les politiques promotionnelles, la disponibilit\u00e9 produit et les canaux de distribution.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d14fe91 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"d14fe91\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69743baf elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"69743baf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-alt-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zM140 300h116v70.9c0 10.7 13 16.1 20.5 8.5l114.3-114.9c4.7-4.7 4.7-12.2 0-16.9l-114.3-115c-7.6-7.6-20.5-2.2-20.5 8.5V212H140c-6.6 0-12 5.4-12 12v64c0 6.6 5.4 12 12 12z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tIdentifier les opportunit\u00e9s et les zones de risque\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tUne veille tarifaire structur\u00e9e r\u00e9v\u00e8le les opportunit\u00e9s de positionnement prix, met en \u00e9vidence les \u00e9carts concurrentiels critiques et aide \u00e0 anticiper les risques march\u00e9.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4738109f e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"4738109f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-78f8dfb6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"78f8dfb6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b47fb8c elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"1b47fb8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-alt-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zM140 300h116v70.9c0 10.7 13 16.1 20.5 8.5l114.3-114.9c4.7-4.7 4.7-12.2 0-16.9l-114.3-115c-7.6-7.6-20.5-2.2-20.5 8.5V212H140c-6.6 0-12 5.4-12 12v64c0 6.6 5.4 12 12 12z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tRenforcer le positionnement de marque\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tEn observant les choix des concurrents, les entreprises peuvent affiner leur proposition de valeur et se diff\u00e9rencier durablement sur leur march\u00e9.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c7127ed e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"4c7127ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-59f19b30 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"59f19b30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-alt-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zM140 300h116v70.9c0 10.7 13 16.1 20.5 8.5l114.3-114.9c4.7-4.7 4.7-12.2 0-16.9l-114.3-115c-7.6-7.6-20.5-2.2-20.5 8.5V212H140c-6.6 0-12 5.4-12 12v64c0 6.6 5.4 12 12 12z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tAligner les d\u00e9cisions commerciales, marketing et supply chain\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tLa veille tarifaire permet de partager une vision commune du positionnement prix du march\u00e9 et d\u2019assurer des d\u00e9cisions coh\u00e9rentes .\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30afdc1 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"30afdc1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-59890b38 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"59890b38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-alt-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zM140 300h116v70.9c0 10.7 13 16.1 20.5 8.5l114.3-114.9c4.7-4.7 4.7-12.2 0-16.9l-114.3-115c-7.6-7.6-20.5-2.2-20.5 8.5V212H140c-6.6 0-12 5.4-12 12v64c0 6.6 5.4 12 12 12z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tTransformer l\u2019information en avantage comp\u00e9titif durable\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tCentralis\u00e9e et analys\u00e9e dans le temps, la veille devient un outil de pilotage strat\u00e9gique, au service de la performance et de la croissance.\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b48eda4 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"7b48eda4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-638158fd e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"638158fd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2987b2f9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2987b2f9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6677764f elementor-widget elementor-widget-counter\" data-id=\"6677764f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">de marge en 6 mois<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">+<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"4\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2cdf7afe e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2cdf7afe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14fc92c6 elementor-widget elementor-widget-counter\" data-id=\"14fc92c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">de CA en 6 mois<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">+<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"10\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-89ac25e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"89ac25e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b77c871 elementor-widget elementor-widget-counter\" data-id=\"7b77c871\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">de temps gagn\u00e9 par Category Manager<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"50\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30d3ef1c e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"30d3ef1c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a6b90aa e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a6b90aa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-622e0105 elementor-widget elementor-widget-heading\" data-id=\"622e0105\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Votre veille tarifaire enrichie par une vision compl\u00e8te du march\u00e9 et plus encore !<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ddeb56 elementor-widget elementor-widget-text-editor\" data-id=\"37ddeb56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"113\" data-end=\"433\">Gr\u00e2ce \u00e0 notre <a href=\"https:\/\/optimix-software.com\/fr\/solution-de-pricing\/\"><strong>solution de pricing<\/strong><\/a>, vous acc\u00e9dez \u00e0 une vision compl\u00e8te, fiable et structur\u00e9e de votre environnement concurrentiel. Les prix, promotions, positionnements, assortiments et dynamiques de march\u00e9 sont analys\u00e9s et consolid\u00e9s en continu afin de vous offrir une lecture claire des strat\u00e9gies en pr\u00e9sence.<\/p><p data-start=\"435\" data-end=\"755\">Vous identifiez rapidement les \u00e9volutions du march\u00e9, mesurez votre comp\u00e9titivit\u00e9 et d\u00e9tectez les opportunit\u00e9s d\u2019ajustement prix. Cette visibilit\u00e9 globale permet \u00e0 vos \u00e9quipes pricing, commerciales et supply chain de s\u2019appuyer sur une m\u00eame data march\u00e9 pour<strong> piloter leurs d\u00e9cisions avec coh\u00e9rence, r\u00e9activit\u00e9 et confiance.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-781d306d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"781d306d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-238b36d elementor-widget elementor-widget-image\" data-id=\"238b36d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Releve-de-prix-concurrence-1000x1000.jpeg\" class=\"attachment-large size-large wp-image-56631\" alt=\"Relev\u00e9 prix concurrence - OPTIMIX SOLUtIONS\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/Releve-de-prix-concurrence-1000x1000.jpeg 1000w, https:\/\/optimix-software.com\/wp-content\/uploads\/Releve-de-prix-concurrence-600x600.jpeg 600w, https:\/\/optimix-software.com\/wp-content\/uploads\/Releve-de-prix-concurrence-768x768.jpeg 768w, https:\/\/optimix-software.com\/wp-content\/uploads\/Releve-de-prix-concurrence.jpeg 1024w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1cfc0d1 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"1cfc0d1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-399c842 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"399c842\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#form-XPA\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Demandez une d\u00e9mo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-551835c e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"551835c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fdff916 elementor-widget elementor-widget-heading\" data-id=\"fdff916\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vos concurrents surveillent vos prix pourquoi pas vous ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3f05aefd e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"3f05aefd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-1cb79de3 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"1cb79de3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-160c056b elementor-widget elementor-widget-heading\" data-id=\"160c056b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pilotez votre veille tarifaire pour s\u00e9curiser vos d\u00e9cisions pricing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7279b48b elementor-widget elementor-widget-text-editor\" data-id=\"7279b48b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"367\" data-end=\"669\">La veille tarifaire transforme les donn\u00e9es de prix en leviers de d\u00e9cision.<\/p><p data-start=\"367\" data-end=\"669\">En analysant les \u00e9carts, les dynamiques concurrentielles et les \u00e9volutions dans le temps, elle permet <strong>d\u2019arbitrer avec justesse entre comp\u00e9titivit\u00e9 et rentabilit\u00e9, sans c\u00e9der \u00e0 des ajustements de prix impulsifs ou non ma\u00eetris\u00e9s.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-377abd20 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"377abd20\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-608da0ef e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"608da0ef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6610656 elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"6610656\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tAnalyse des \u00e9carts de prix et du positionnement concurrentiel\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tLa veille tarifaire permet de mesurer pr\u00e9cis\u00e9ment votre positionnement prix par rapport \u00e0 chaque concurrent, par famille de produits, marques ou r\u00e9f\u00e9rences strat\u00e9giques.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-350cf248 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"350cf248\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7d470f52 elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"7d470f52\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tSuivi des dynamiques tarifaires dans le temps\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tAu-del\u00e0 d\u2019un prix instantan\u00e9, la veille tarifaire met en \u00e9vidence les tendances : hausses, baisses, stabilit\u00e9, fr\u00e9quence des changements et intensit\u00e9 des mouvements concurrentiels.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-474131d2 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"474131d2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-117f699a elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"117f699a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tD\u00e9tection des strat\u00e9gies promotionnelles\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tL\u2019analyse tarifaire permet d\u2019identifier les m\u00e9caniques promotionnelles (baisses temporaires, alignements, agressivit\u00e9 prix) et de distinguer les ajustements durables des actions ponctuelles.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-48585de8 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"48585de8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d4dd296 elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"1d4dd296\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:&quot;200&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tAide \u00e0 la d\u00e9cision entre comp\u00e9titivit\u00e9 et marge\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tLa veille tarifaire guide vos d\u00e9cisions pricing en \u00e9vitant les ajustements excessifs. Elle vous aide \u00e0 agir l\u00e0 o\u00f9 les variations de prix ont un r\u00e9el impact, tout en pr\u00e9servant vos marges sur les r\u00e9f\u00e9rences moins sensibles.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-32e87fd e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"32e87fd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5b94459b e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"5b94459b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12c4c96f elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"12c4c96f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 25 22\"><path d=\"M24.846.345v4.16c-.996.087-1.906.477-2.73 1.17-.78.694-1.408 1.582-1.884 2.665-.434 1.04-.65 2.188-.65 3.445h5.07v10.01H14.315V12.89c0-2.73.477-4.983 1.43-6.76.997-1.776 2.297-3.141 3.9-4.095a12.275 12.275 0 0 1 5.2-1.69Zm-14.104 0v4.16c-.997.087-1.907.477-2.73 1.17-.78.694-1.409 1.582-1.886 2.665-.433 1.04-.65 2.188-.65 3.445h5.006v10.01H.146V12.89c0-2.73.499-4.983 1.495-6.76.997-1.776 2.297-3.141 3.9-4.095a12.275 12.275 0 0 1 5.2-1.69Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c705f03 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2c705f03\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53b2ee18 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"53b2ee18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Nos clients sont nos premiers ambassadeurs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-72cf071f e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"72cf071f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2845d36e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2845d36e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b0a685f elementor-widget elementor-widget-image\" data-id=\"3b0a685f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"693\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/avis-client-optimix.jpg\" class=\"attachment-large size-large wp-image-52054\" alt=\"\" srcset=\"https:\/\/optimix-software.com\/wp-content\/uploads\/avis-client-optimix.jpg 927w, https:\/\/optimix-software.com\/wp-content\/uploads\/avis-client-optimix-693x600.jpg 693w, https:\/\/optimix-software.com\/wp-content\/uploads\/avis-client-optimix-768x665.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77ac5493 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"77ac5493\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-58c91e6b e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"58c91e6b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-221b0a51 elementor-widget elementor-widget-spacer\" data-id=\"221b0a51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c4f6fc6 elementor-testimonial--skin-default elementor-testimonial--layout-image_inline elementor-testimonial--align-center elementor-pagination-type-bullets elementor-widget elementor-widget-testimonial-carousel\" data-id=\"5c4f6fc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;speed&quot;:3000,&quot;pagination&quot;:&quot;bullets&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"testimonial-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Diapositives\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t \" Gr\u00e2ce \u00e0 la solution d'optimix, nous avons non seulement r\u00e9duit le nombre d'erreurs, mais aussi maximis\u00e9 nos capacit\u00e9s d'analyse, en particulier pour segmenter nos concurrents (BtoB, BtoC, etc.). <\/br><\/br>Nos \u00e9quipes M\u00e9tier ont r\u00e9ussi \u00e0 diviser par deux leur temps d'alignement, avec une productivit\u00e9 accrue : plus de 12 000 produits li\u00e9s en \u00e0 peine 3 minutes. La solution est compl\u00e8te et couvre \u00e0 360 degr\u00e9s nos besoins. L'outil est ergonomique et la gestion des prix est simplifi\u00e9e. \"\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">J\u00e9r\u00e9mi Dusong<\/span><span class=\"elementor-testimonial__title\">Chef de projet Pricing chez Bureau Vall\u00e9e<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\tMon exp\u00e9rience dans l\u2019utilisation de la solution d'Optimix et la collaboration avec les \u00e9quipes ont \u00e9t\u00e9 tr\u00e8s positives. \n<\/br><\/br>\nCe logiciel a significativement am\u00e9lior\u00e9 nos d\u00e9cisions tarifaires gr\u00e2ce \u00e0 des informations pr\u00e9cises. Nous avons b\u00e9n\u00e9fici\u00e9 d\u2019une relation solide avec les \u00e9quipes d\u2019Optimix et le d\u00e9ploiement rapide en 6 mois a renforc\u00e9 notre confiance en cette collaboration r\u00e9ussie.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Mathieu Louchez<\/span><span class=\"elementor-testimonial__title\">Leader Pricing et Assortiment chez Boulanger<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\tOptimix est une solution performante, riche en fonctionnalit\u00e9s, qui a am\u00e9lior\u00e9 notre quotidien. La mise en place a \u00e9t\u00e9 tr\u00e8s rapide, fluide et efficace. La gestion des prix est d\u00e9sormais plus efficace. <\/br><\/br>Nous continuons \u00e0 faire \u00e9voluer la solution avec des fonctionnalit\u00e9s adapt\u00e9es \u00e0 nos besoins. Il est essentiel pour nous de pouvoir suivre le rythme des exigences m\u00e9tiers. Je suis tr\u00e8s satisfaite de la collaboration, aussi bien lors du d\u00e9ploiement qu\u2019aujourd\u2019hui.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Katarzyna Pie\u0144kowska-Pawlik<\/span><span class=\"elementor-testimonial__title\"> Pricing Manager chez Auchan Pologne<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-66c2b753 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"66c2b753\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e105b73 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"e105b73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/fr\/temoignages-clients\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">D\u00e9couvrez nos clients<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27723999 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"27723999\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-70d41a57 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"70d41a57\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7c1e6f79 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7c1e6f79\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-185a3e7c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"185a3e7c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37a38ff3 elementor-widget elementor-widget-heading\" data-id=\"37a38ff3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Des modules pens\u00e9s pour couvrir \nvos besoins de pricing de<span style=\"color:#FE6000\"> A \u00e0 Z<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bf58393 elementor-widget elementor-widget-heading\" data-id=\"6bf58393\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Tous vos besoins pricing r\u00e9unis dans un seul outil<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c1d55eb e-grid e-con-full wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7c1d55eb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"eael-wrapper-link-7b458216 --eael-wrapper-link-tag\" href=\"\/fr\/solution-de-pricing\/releve-de-prix-en-magasins\/\"><\/a><div data-eael-wrapper-link=\"eael-wrapper-link-7b458216\" class=\"elementor-element elementor-element-7b458216 e-con-full besoins-div e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7b458216\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a08b091 besoins-txt elementor-widget elementor-widget-icon-box\" data-id=\"a08b091\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"\/fr\/solution-de-pricing\/releve-de-prix-en-magasins\/\" >\n\t\t\t\t\t\t\tcollectez les prix  <\/br>des concurrents en magasin\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tCollecte des prix concurrents en magasin, r\u00e9alis\u00e9e par nos enqu\u00eateurs via une application mobile d\u00e9di\u00e9e.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<a class=\"eael-wrapper-link-43dc077b --eael-wrapper-link-tag\" href=\"\/fr\/solution-de-pricing\/matching-et-chainage-de-produits\/\"><\/a><div data-eael-wrapper-link=\"eael-wrapper-link-43dc077b\" class=\"elementor-element elementor-element-43dc077b e-con-full besoins-div e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"43dc077b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a8ab8aa besoins-txt elementor-widget elementor-widget-icon-box\" data-id=\"2a8ab8aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"\/fr\/solution-de-pricing\/matching-et-chainage-de-produits\/\" >\n\t\t\t\t\t\t\tMatchez et chainez <\/br> vos produits\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tCha\u00eenage de produits concurrents (automatique sur EAN ou compar\u00e9s sur la base d'un score de proximit\u00e9).\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<a class=\"eael-wrapper-link-28c5cd22 --eael-wrapper-link-tag\" href=\"\/fr\/solution-de-pricing\/chainage-et-coherence-de-gammes\/\"><\/a><div data-eael-wrapper-link=\"eael-wrapper-link-28c5cd22\" class=\"elementor-element elementor-element-28c5cd22 e-con-full besoins-div e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"28c5cd22\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a0c0a1a besoins-txt elementor-widget elementor-widget-icon-box\" data-id=\"a0c0a1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"\/fr\/solution-de-pricing\/chainage-et-coherence-de-gammes\/\" >\n\t\t\t\t\t\t\tStructurez vos gammes <br> avec le linking produit\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tReliez et structurez vos gammes de produit pour am\u00e9liorer leur lisibilit\u00e9, renforcer votre image-prix et faciliter la prise de d\u00e9cision.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<a class=\"eael-wrapper-link-3c68a21b --eael-wrapper-link-tag\" href=\"\/fr\/solution-de-pricing\/strategie-de-prix\/\"><\/a><div data-eael-wrapper-link=\"eael-wrapper-link-3c68a21b\" class=\"elementor-element elementor-element-3c68a21b e-con-full besoins-div e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"3c68a21b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b0866f besoins-txt elementor-widget elementor-widget-icon-box\" data-id=\"1b0866f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"\/fr\/solution-de-pricing\/strategie-de-prix\/\" >\n\t\t\t\t\t\t\tCr\u00e9ez <\/br>vos strat\u00e9gies tarifaires\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tConception, param\u00e9trage et mise en \u0153uvre de votre strat\u00e9gie de prix. Cr\u00e9ation de r\u00e8gles d'alignement tarifaire.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d05feec e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7d05feec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2fb873b3 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2fb873b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CES PLUS<BR>\nQUI FONT LA DIFFERENCE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5279ee6d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"5279ee6d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-212e0360 elementor-tablet-position-inline-start elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"212e0360\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm0 48c110.532 0 200 89.451 200 200 0 110.532-89.451 200-200 200-110.532 0-200-89.451-200-200 0-110.532 89.451-200 200-200m140.204 130.267l-22.536-22.718c-4.667-4.705-12.265-4.736-16.97-.068L215.346 303.697l-59.792-60.277c-4.667-4.705-12.265-4.736-16.97-.069l-22.719 22.536c-4.705 4.667-4.736 12.265-.068 16.971l90.781 91.516c4.667 4.705 12.265 4.736 16.97.068l172.589-171.204c4.704-4.668 4.734-12.266.067-16.971z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tUne approche Data-Driven avanc\u00e9e avec l\u2019 IA pour optimiser vos prix et stocks, en analysant des donn\u00e9es en temps r\u00e9el. \t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6107e4f0 elementor-tablet-position-inline-start elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"6107e4f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm0 48c110.532 0 200 89.451 200 200 0 110.532-89.451 200-200 200-110.532 0-200-89.451-200-200 0-110.532 89.451-200 200-200m140.204 130.267l-22.536-22.718c-4.667-4.705-12.265-4.736-16.97-.068L215.346 303.697l-59.792-60.277c-4.667-4.705-12.265-4.736-16.97-.069l-22.719 22.536c-4.705 4.667-4.736 12.265-.068 16.971l90.781 91.516c4.667 4.705 12.265 4.736 16.97.068l172.589-171.204c4.704-4.668 4.734-12.266.067-16.971z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tVisualisez vos KPIs pricing : positionnement tarifaire, marges, \u00e9lasticit\u00e9, \u00e9carts concurrentiels et performance des strat\u00e9gies.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-117a0bee elementor-tablet-position-inline-start elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"117a0bee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm0 48c110.532 0 200 89.451 200 200 0 110.532-89.451 200-200 200-110.532 0-200-89.451-200-200 0-110.532 89.451-200 200-200m140.204 130.267l-22.536-22.718c-4.667-4.705-12.265-4.736-16.97-.068L215.346 303.697l-59.792-60.277c-4.667-4.705-12.265-4.736-16.97-.069l-22.719 22.536c-4.705 4.667-4.736 12.265-.068 16.971l90.781 91.516c4.667 4.705 12.265 4.736 16.97.068l172.589-171.204c4.704-4.668 4.734-12.266.067-16.971z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tUne expertise m\u00e9tier int\u00e9gr\u00e9e au c\u0153ur de la solution et un moteur de r\u00e8gles flexible, personnalisable et actionnable. \t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36ce75d9 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"36ce75d9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62ce7dc0 elementor-widget elementor-widget-heading\" data-id=\"62ce7dc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Vous souhaitez surveiller les prix de vos concurrents ?\u00a0\n<\/br>Contactez-nous !<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b0ee34b elementor-widget elementor-widget-menu-anchor\" data-id=\"2b0ee34b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"form-XPA\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f753f0d e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"4f753f0d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-96a982c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"96a982c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-154bb4f4 elementor-widget elementor-widget-html\" data-id=\"154bb4f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js-eu1.hsforms.net\/forms\/embed\/v2.js\"><\/script>\n<script>\n  hbspt.forms.create({\n    portalId: \"144414462\",\n    formId: \"c32f42ef-b194-4f43-ad31-34cbf1621c5c\"\n  });\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46a15879 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"46a15879\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d0e38f0 elementor-widget elementor-widget-image\" data-id=\"6d0e38f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/optimix-software.com\/wp-content\/uploads\/elementor\/thumbs\/homme-taille-moyenne-travaille-comme-agent-immobilier_23-2151064973-r5gimq7s0bi6vl3ekyyrauh8wksk38ctd4kv30bfnk.avif\" title=\"homme-taille-moyenne-travaille-comme-agent-immobilier_23-2151064973\" alt=\"homme-taille-moyenne-travaille-comme-agent-immobilier_23-2151064973\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-649a3229 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"649a3229\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-309e5aca e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"309e5aca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a99037 elementor-widget elementor-widget-heading\" data-id=\"8a99037\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">FAQ<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44cd5bd8 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"44cd5bd8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Relev\u00e9 <\/br>de prix concurrence<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f35b8b6 elementor-widget__width-initial elementor-widget elementor-widget-toggle\" data-id=\"1f35b8b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-5231\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-5231\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">1. Quelle est la diff\u00e9rence entre le relev\u00e9 de prix et la veille tarifaire ?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-5231\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-5231\"><p data-start=\"132\" data-end=\"896\">Le relev\u00e9 de prix consiste \u00e0 collecter les prix pratiqu\u00e9s par les concurrents \u00e0 un instant donn\u00e9, fournissant une photographie ponctuelle du march\u00e9. La veille tarifaire va bien au-del\u00e0 : elle analyse ces donn\u00e9es dans la dur\u00e9e, mesure les \u00e9carts par rapport \u00e0 votre positionnement, identifie les tendances et les mouvements r\u00e9currents, et met en \u00e9vidence les strat\u00e9gies concurrentielles.<\/p><p data-start=\"132\" data-end=\"896\">\u00a0<\/p><p data-start=\"132\" data-end=\"896\">Gr\u00e2ce \u00e0 ces informations, les entreprises peuvent anticiper les \u00e9volutions du march\u00e9, prendre des d\u00e9cisions pricing \u00e9clair\u00e9es, prot\u00e9ger leurs marges et ajuster leur offre de mani\u00e8re coh\u00e9rente avec leur strat\u00e9gie commerciale globale. En d\u2019autres termes, la veille tarifaire transforme une simple collecte de donn\u00e9es en un v\u00e9ritable levier de pilotage et d\u2019avantage comp\u00e9titif.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-5232\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-5232\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">2. \u00c0 quelle fr\u00e9quence faut-il analyser les prix des concurrents ?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-5232\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-5232\"><p data-start=\"561\" data-end=\"796\">La fr\u00e9quence d\u00e9pend de la volatilit\u00e9 du march\u00e9 et du type de produits. Sur les r\u00e9f\u00e9rences sensibles ou tr\u00e8s concurrentielles, une analyse quotidienne est recommand\u00e9e. Pour d\u2019autres cat\u00e9gories, un suivi hebdomadaire peut \u00eatre suffisant.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-5233\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-5233\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">3.Comment la solution XPA accompagne-t-elle votre veille tarifaire ?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-5233\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-5233\"><p data-start=\"886\" data-end=\"1115\">XPA centralise et analyse les donn\u00e9es concurrentielles pour offrir une lecture claire et exploitable du march\u00e9. Gr\u00e2ce \u00e0 des indicateurs de positionnement, des comparaisons dynamiques et des analyses par produit, marque ou concurrent, XPA permet de piloter la veille tarifaire de mani\u00e8re structur\u00e9e et d\u2019orienter les d\u00e9cisions pricing en coh\u00e9rence avec votre strat\u00e9gie commerciale.<\/p><p data-start=\"886\" data-end=\"1115\">\u00a0<\/p><p data-start=\"614\" data-end=\"652\"><strong data-start=\"614\" data-end=\"652\">Concr\u00e8tement, XPA vous permet de :<\/strong><\/p><p data-start=\"614\" data-end=\"652\">\u00a0<\/p><ul data-start=\"653\" data-end=\"1102\"><li data-start=\"653\" data-end=\"737\"><p data-start=\"655\" data-end=\"737\">Visualiser instantan\u00e9ment votre positionnement prix face \u00e0 chaque concurrent<\/p><\/li><li data-start=\"738\" data-end=\"815\"><p data-start=\"740\" data-end=\"815\">Identifier les \u00e9carts significatifs et leurs \u00e9volutions dans le temps<\/p><\/li><li data-start=\"816\" data-end=\"892\"><p data-start=\"818\" data-end=\"892\">Prioriser les actions pricing sur les produits \u00e0 fort enjeu business<\/p><\/li><li data-start=\"893\" data-end=\"967\"><p data-start=\"895\" data-end=\"967\">D\u00e9tecter les strat\u00e9gies tarifaires et promotionnelles concurrentes<\/p><\/li><li data-start=\"968\" data-end=\"1037\"><p data-start=\"970\" data-end=\"1037\">\u00c9viter les ajustements de prix excessifs et prot\u00e9ger la marge<\/p><\/li><li data-start=\"1038\" data-end=\"1102\"><p data-start=\"1040\" data-end=\"1102\">Aligner les \u00e9quipes autour d\u2019une vision partag\u00e9e du march\u00e9<\/p><\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-5234\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-5234\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">4. Comment la veille tarifaire contribue-t-elle \u00e0 la protection de la marge ?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-5234\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-5234\"><p data-start=\"1894\" data-end=\"2143\">En identifiant pr\u00e9cis\u00e9ment o\u00f9 la comp\u00e9titivit\u00e9 prix est r\u00e9ellement n\u00e9cessaire, la veille tarifaire \u00e9vite les alignements syst\u00e9matiques. Elle aide \u00e0 pr\u00e9server la marge sur les produits moins expos\u00e9s tout en restant comp\u00e9titif sur les r\u00e9f\u00e9rences cl\u00e9s.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-5235\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-5235\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">5.  Comment mesurer l\u2019efficacit\u00e9 d\u2019une veille tarifaire ?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-5235\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-5235\"><p data-start=\"225\" data-end=\"726\">L\u2019efficacit\u00e9 d\u2019une veille tarifaire se mesure \u00e0 la fois par des indicateurs quantitatifs et qualitatifs. Elle se traduit notamment par une meilleure ma\u00eetrise du positionnement prix face \u00e0 la concurrence, une r\u00e9duction des \u00e9carts tarifaires non souhait\u00e9s et une am\u00e9lioration de la marge sur les produits \u00e0 fort enjeu. \u00c0 long terme, une veille efficace permet aussi de passer d\u2019une logique r\u00e9active \u00e0 une approche proactive, en anticipant les mouvements du march\u00e9 et en s\u00e9curisant les d\u00e9cisions pricing.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-5236\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-5236\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">6. La veille tarifaire est-elle adapt\u00e9e \u00e0 tous les secteurs d\u2019activit\u00e9 ?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-5236\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-5236\"><p data-start=\"811\" data-end=\"1353\">La veille tarifaire est pertinente pour la majorit\u00e9 des secteurs, mais elle doit \u00eatre adapt\u00e9e aux sp\u00e9cificit\u00e9s de chaque march\u00e9. Dans le retail et l\u2019e-commerce, elle permet de suivre des environnements tr\u00e8s dynamiques et fortement concurrentiels.<\/p><p data-start=\"811\" data-end=\"1353\">\u00a0<\/p><p data-start=\"811\" data-end=\"1353\">En B2B, elle aide davantage \u00e0 analyser les tendances de positionnement, les politiques commerciales et les \u00e9carts de prix sur des offres comparables. La fr\u00e9quence d\u2019analyse, les indicateurs suivis et le p\u00e9rim\u00e8tre de veille doivent donc \u00eatre ajust\u00e9s en fonction du secteur et des enjeux business.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>LOGICIEL DE VEILLE TARIFAIRE Strat\u00e9gies de tarification plus efficaces gr\u00e2ce \u00e0 la veille tarifaire et aux insights march\u00e9. Anticipez les \u00e9volutions du march\u00e9 Pilotez votre strat\u00e9gie pricing gr\u00e2ce \u00e0 la donn\u00e9e Gardez une visibilit\u00e9 continue sur vos concurrents Demandez une d\u00e9mo Une solution pricing approuv\u00e9e par plus de 75 clients en France et \u00e0 l\u2019international. D\u00e9couvrez nos clients Logiciel de veille tarifaire : exploitez la donn\u00e9e march\u00e9 pour mieux fixer vos prix Sans veille tarifaire, vous fixez vos prix sans disposer d\u2019une vision compl\u00e8te de votre march\u00e9. Les variations tarifaires de vos concurrents passent inaper\u00e7ues, certaines promotions vous \u00e9chappent et vos \u00e9quipes r\u00e9agissent souvent trop tard pour rester comp\u00e9titives. Dans un contexte retail o\u00f9 les prix \u00e9voluent en permanence, ce manque de visibilit\u00e9 peut rapidement impacter vos ventes, votre image prix et vos marges. Prendre les bonnes d\u00e9cisions devient plus complexe lorsque les donn\u00e9es sont dispers\u00e9es, incompl\u00e8tes ou difficiles \u00e0 exploiter, faute de data fiable. Pour rester performant, vous devez pouvoir suivre votre march\u00e9 en continu et vous appuyer sur un relev\u00e9 de prix en ligne pr\u00e9cis afin d\u2019ajuster votre strat\u00e9gie tarifaire en toute confiance. Avec le logiciel de veille tarifaire d&rsquo;Optimix Solutions, vous centralisez et analysez en temps r\u00e9el les prix pratiqu\u00e9s par vos concurrents. Gr\u00e2ce \u00e0 une collecte multicanale automatis\u00e9e et des algorithmes de matching avanc\u00e9s, vous acc\u00e9dez \u00e0 une data fiable et \u00e0 une vision claire et exploitable du march\u00e9. Vous pouvez ainsi ajuster vos prix plus rapidement, s\u00e9curiser vos marges et piloter votre strat\u00e9gie pricing avec une gouvernance solide, coh\u00e9rente et orient\u00e9e performance. Demandez une d\u00e9mo Pourquoi mettre en place une veille tarifaire automatis\u00e9e ? Anticiper les mouvements du march\u00e9 La veille concurrentielle permet d\u2019identifier en amont les \u00e9volutions de l\u2019offre, les changements de positionnement et les nouvelles strat\u00e9gies des acteurs du march\u00e9. Comprendre les strat\u00e9gies globales des concurrents Au-del\u00e0 du prix, elle analyse l\u2019assortiment, la profondeur de gamme, les politiques promotionnelles, la disponibilit\u00e9 produit et les canaux de distribution. Identifier les opportunit\u00e9s et les zones de risque Une veille tarifaire structur\u00e9e r\u00e9v\u00e8le les opportunit\u00e9s de positionnement prix, met en \u00e9vidence les \u00e9carts concurrentiels critiques et aide \u00e0 anticiper les risques march\u00e9. Renforcer le positionnement de marque En observant les choix des concurrents, les entreprises peuvent affiner leur proposition de valeur et se diff\u00e9rencier durablement sur leur march\u00e9. Aligner les d\u00e9cisions commerciales, marketing et supply chain La veille tarifaire permet de partager une vision commune du positionnement prix du march\u00e9 et d\u2019assurer des d\u00e9cisions coh\u00e9rentes . Transformer l\u2019information en avantage comp\u00e9titif durable Centralis\u00e9e et analys\u00e9e dans le temps, la veille devient un outil de pilotage strat\u00e9gique, au service de la performance et de la croissance. de marge en 6 mois + 0 % de CA en 6 mois + 0 % de temps gagn\u00e9 par Category Manager 0 % Votre veille tarifaire enrichie par une vision compl\u00e8te du march\u00e9 et plus encore ! Gr\u00e2ce \u00e0 notre solution de pricing, vous acc\u00e9dez \u00e0 une vision compl\u00e8te, fiable et structur\u00e9e de votre environnement concurrentiel. Les prix, promotions, positionnements, assortiments et dynamiques de march\u00e9 sont analys\u00e9s et consolid\u00e9s en continu afin de vous offrir une lecture claire des strat\u00e9gies en pr\u00e9sence. Vous identifiez rapidement les \u00e9volutions du march\u00e9, mesurez votre comp\u00e9titivit\u00e9 et d\u00e9tectez les opportunit\u00e9s d\u2019ajustement prix. Cette visibilit\u00e9 globale permet \u00e0 vos \u00e9quipes pricing, commerciales et supply chain de s\u2019appuyer sur une m\u00eame data march\u00e9 pour piloter leurs d\u00e9cisions avec coh\u00e9rence, r\u00e9activit\u00e9 et confiance. Demandez une d\u00e9mo Vos concurrents surveillent vos prix pourquoi pas vous ? Pilotez votre veille tarifaire pour s\u00e9curiser vos d\u00e9cisions pricing La veille tarifaire transforme les donn\u00e9es de prix en leviers de d\u00e9cision. En analysant les \u00e9carts, les dynamiques concurrentielles et les \u00e9volutions dans le temps, elle permet d\u2019arbitrer avec justesse entre comp\u00e9titivit\u00e9 et rentabilit\u00e9, sans c\u00e9der \u00e0 des ajustements de prix impulsifs ou non ma\u00eetris\u00e9s. Analyse des \u00e9carts de prix et du positionnement concurrentiel La veille tarifaire permet de mesurer pr\u00e9cis\u00e9ment votre positionnement prix par rapport \u00e0 chaque concurrent, par famille de produits, marques ou r\u00e9f\u00e9rences strat\u00e9giques. Suivi des dynamiques tarifaires dans le temps Au-del\u00e0 d\u2019un prix instantan\u00e9, la veille tarifaire met en \u00e9vidence les tendances : hausses, baisses, stabilit\u00e9, fr\u00e9quence des changements et intensit\u00e9 des mouvements concurrentiels. D\u00e9tection des strat\u00e9gies promotionnelles L\u2019analyse tarifaire permet d\u2019identifier les m\u00e9caniques promotionnelles (baisses temporaires, alignements, agressivit\u00e9 prix) et de distinguer les ajustements durables des actions ponctuelles. Aide \u00e0 la d\u00e9cision entre comp\u00e9titivit\u00e9 et marge La veille tarifaire guide vos d\u00e9cisions pricing en \u00e9vitant les ajustements excessifs. Elle vous aide \u00e0 agir l\u00e0 o\u00f9 les variations de prix ont un r\u00e9el impact, tout en pr\u00e9servant vos marges sur les r\u00e9f\u00e9rences moins sensibles. Nos clients sont nos premiers ambassadeurs \u00a0\u00bb Gr\u00e2ce \u00e0 la solution d&rsquo;optimix, nous avons non seulement r\u00e9duit le nombre d&rsquo;erreurs, mais aussi maximis\u00e9 nos capacit\u00e9s d&rsquo;analyse, en particulier pour segmenter nos concurrents (BtoB, BtoC, etc.). Nos \u00e9quipes M\u00e9tier ont r\u00e9ussi \u00e0 diviser par deux leur temps d&rsquo;alignement, avec une productivit\u00e9 accrue : plus de 12 000 produits li\u00e9s en \u00e0 peine 3 minutes. La solution est compl\u00e8te et couvre \u00e0 360 degr\u00e9s nos besoins. L&rsquo;outil est ergonomique et la gestion des prix est simplifi\u00e9e. \u00ab\u00a0 J\u00e9r\u00e9mi DusongChef de projet Pricing chez Bureau Vall\u00e9e Mon exp\u00e9rience dans l\u2019utilisation de la solution d&rsquo;Optimix et la collaboration avec les \u00e9quipes ont \u00e9t\u00e9 tr\u00e8s positives. Ce logiciel a significativement am\u00e9lior\u00e9 nos d\u00e9cisions tarifaires gr\u00e2ce \u00e0 des informations pr\u00e9cises. Nous avons b\u00e9n\u00e9fici\u00e9 d\u2019une relation solide avec les \u00e9quipes d\u2019Optimix et le d\u00e9ploiement rapide en 6 mois a renforc\u00e9 notre confiance en cette collaboration r\u00e9ussie. Mathieu LouchezLeader Pricing et Assortiment chez Boulanger Optimix est une solution performante, riche en fonctionnalit\u00e9s, qui a am\u00e9lior\u00e9 notre quotidien. La mise en place a \u00e9t\u00e9 tr\u00e8s rapide, fluide et efficace. La gestion des prix est d\u00e9sormais plus efficace. Nous continuons \u00e0 faire \u00e9voluer la solution avec des fonctionnalit\u00e9s adapt\u00e9es \u00e0 nos besoins. Il est essentiel pour nous de pouvoir suivre le rythme des exigences m\u00e9tiers. Je suis tr\u00e8s satisfaite de la collaboration, aussi bien lors du d\u00e9ploiement qu\u2019aujourd\u2019hui. Katarzyna Pie\u0144kowska-Pawlik Pricing Manager chez Auchan<\/p>\n","protected":false},"author":16,"featured_media":0,"parent":52057,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_eb_attr":"","content-type":"","footnotes":""},"class_list":["post-67159","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Logiciel de veille tarifaire - OPTIMIX SOLUTIONS<\/title>\n<meta name=\"description\" content=\"Logiciel de veille tarifaire pour surveiller les prix de vos concurrents, analyser les variations du march\u00e9 et optimiser votre strat\u00e9gie pricing en temps r\u00e9el.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/optimix-software.com\/fr\/solution-de-pricing\/logiciel-de-veille-tarifaire\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Logiciel de veille tarifaire\" \/>\n<meta property=\"og:description\" content=\"Logiciel de veille tarifaire pour surveiller les prix de vos concurrents, analyser les variations du march\u00e9 et optimiser votre strat\u00e9gie pricing en temps r\u00e9el.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/optimix-software.com\/fr\/solution-de-pricing\/logiciel-de-veille-tarifaire\/\" \/>\n<meta property=\"og:site_name\" content=\"Optimix Solutions\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-06T11:58:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/optimix-software.com\/wp-content\/uploads\/veille-tarifaire-optimix-3-400x300.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"31 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/optimix-software.com\/fr\/solution-de-pricing\/logiciel-de-veille-tarifaire\/\",\"url\":\"https:\/\/optimix-software.com\/fr\/solution-de-pricing\/logiciel-de-veille-tarifaire\/\",\"name\":\"Logiciel de veille tarifaire - 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