ERP VS best of breed: which approach to favor?

ERP or best of breed, discover our advice on the right approach to choose to maximize your competitiveness and operational efficiency.
The challenges of the cosmetic Supply Chain in 2024

Discover the current challenges of the Supply Chain for beauty and cosmetic products. Explore the issues to anticipate in this period, which is shaping up to be another demanding year for global logistics.
Why automate pricing?

Discover 5 reasons to automate pricing and our tips for automating while maintaining control of your pricing strategy.
Align your Supply Chain with your commercial strategy for better forecasts

Discover how to optimize your forecasts by strategically aligning commerce with your supply chain – Perfect synergy for success.
The changing role of CIOs in retail in 20 years

Explore the evolution of CIOs’ roles in retail over the past 20 years: from data protection to sustainable digital transformation.
Price Optimization in B2B: Key Strategies & Benefits

Learn the best practices for price optimization in B2B, including price waterfall analysis & data-driven strategies to enhance profitability.
10 criteria for assessing the relevance of your pricing strategy

Discover the 10 essential criteria for assessing the relevance of a pricing strategy. Optimize your sales decisions by taking these KPIs into account.
EUROCIS 2024: Participation of Optimix

Optimix is taking part in EUROCIS 2024 in Düsseldorf, Europe’s largest retail tech fair. From 27 to 20 February, come and discover the trends in Retail!
Pharmaceutical price management: how to optimize your strategy through Data and technological innovation?

Discover how to turn price management into a real performance lever in the pharmacy world by putting data and technology to work.
Change management: how to facilitate the adoption of a new solution by business users?

Discover our tips for successful change management when implementing a new SaaS solution in retail.
Price management and marketplaces

Master the art of price management on marketplaces. Increase your profits and dominate an ultra-competitive world. Boost your sales with effective pricing strategies.
Food Supply chain Forecasting software

Optimize food management with our forecasting and distribution software. Accurate forecasts for maximum efficiency in your supply chain.
Pricing Solutions vs. Excel: Benefits of Adaptability

Discover how advanced pricing solutions offer greater adaptability, accuracy & efficiency compared to Excel for dynamic pricing and strategy optimization.
Strategic pricing: 5 pricing mistakes to avoid
Explore how to avoid 5 key pricing mistakes for optimal strategic pricing in the retail sector.
Pricing and Promotional Strategies in Retail

Optimize your pricing strategies for promotional campaigns: product selection, points of sale, mechanisms, automation, customer satisfaction.
Interview with Optimix in DigiTechnologie

Discover OptimiX during an exclusive interview done by DigiTechnologie, we share our vision and our innovations in the field of pricing and supply chain.
Debrief Warsaw Retail Days – Eastern Europe’s largest retail trade show

Optimix took part in Warsaw Retail Days, Eastern Europe’s largest trade fair. Read his feedback.
How to optimize logistics costs through forecasting ?

Discover how to reduce your logistics costs by relying on the forecasts and projections of an intelligent supply chain solution.
Yield management : The right balance between profitability and brand image

Discover how yield management influences pricing, customer loyalty and operational challenges in the retail world.
Price elasticity to optimize your pricing strategy

Find out all about price elasticity in retail: discover its impact on pricing strategy and the importance of customer sensitivity in setting prices.
Psychological pricing: Impacts on consumer behavior

Explore the subtle mechanisms of psychological pricing and discover how it shapes consumer choices. Dive into the profound impact on purchasing behavior.
Black Friday: The 4 major challenges.

Anticipate the key issues of Black Friday 2023 by optimizing your price management and supplies !
Omnichannel Pricing Strategy : 4 Steps to Boost Margins

Learn the key steps to develop a successful omnichannel pricing strategy to balance pricing across channels, optimize sales, and enhance competitiveness.
Optimix takes part in the Warsaw Retail Days event

Join us at Warsaw Retail Days and discover revolutionary retail trends. Don’t miss this opportunity !
Supply Chain Planning Solution

Discover the benefits of a supply chain planning solution. Explore criteria and strategies for optimal supply chain management.