The business rules engine: how to customize your processes without additional code?
Discover how the business rules engine enables you to customize your pricing and supply chain processes without coding, for greater agility and autonomy.
Purchasing Department: How does Pricing impact your business?
Discover how a pricing solution can optimize collaboration between purchasing and pricing to improve margins and competitiveness in retail.
5 signs that your pricing strategy could be optimized
Discover 5 signs that your pricing strategy should be optimized to improve your competitiveness and profitability.
Pricing Automation: How to keep control with AI?
Discover how to balance automation and control in pricing management, and optimize your pricing strategies without losing flexibility or control.
Mastering Competitor Price Tracking: Data-Driven Tactics to Increase Revenue
Learn how to monitor competitor prices with data-driven strategies, optimize pricing, and boost revenue in retail using AI-powered tools and real-time insights.
Pricing Solution Implementation: 6 Key Steps for Success
Learn the 6 essential steps to successfully implement SaaS pricing software, ensuring long-term profitability and market competitiveness.
Pricing with A/B Testing
Discover how A/B testing optimizes your pricing to maximize conversions and revenues.
Strategies, examples and alternatives for successful pricing.
Boost Organic Sales with Strategic Promotions
Discover how organic retailers can manage promotions without compromising their premium image, with advanced pricing strategies and tools.
Webinar Pricing Boulanger / LSA
Join Optimix and his client Boulanger for a Pricing Webinar organized with LSA on October 15 at 3PM.
Food Retail Pricing – Optimize your Strategy with AI
Optimize fresh produce prices with AI: reduce losses, maximize profits and ensure customer satisfaction by adopting advanced pricing tools.
Pricing strategy in the DIY sector: Striking the right balance between price sensitivity and customer loyalty
Find out how to optimize your DIY pricing strategy with advanced tools, to balance price sensitivity and customer loyalty effectively.
Effective Pricing Strategy in the Cosmetics Industry
Optmize your pricing strategy for the cosmetics sectors with our AI-based solution. Maximize revenues based on consumer trends and behaviors.
How can you adapt your pricing to a product’s lifecycle?
Discover how product lifecycle pricing optimizes profitability and competitiveness, by adjusting prices according to market timing.
Pricing strategy and DIY: how to adapt value to expectations?
Discover how to effectively adapt your prices to the expectations of DIY consumers in a competitive market, with strategies based on quality and perceived value.
Organic retailers: how to set prices that are consistent with the competition?
Discover our tips and solutions for calculating your organic retailer’s prices by comparing yourself with the competition on variation criteria.
Analysis of price image in retail
Find out how to measure and shape your price image to stay competitive. In-depth analysis of price levels, price image and brand image.
Pricing Strategies for Franchisee Challenges in Retail
Discover how franchise networks can optimize pricing strategies to balance autonomy with collective success, ensuring competitiveness and profitability.
How do you define your competition in your pricing strategy?
Discover how to identify and monitor competitors in your pricing strategy to make informed decisions and stay competitive in your market.
MDD – Marque De Distributeurs – Adaptation and challenges
Find out how private labels influence pricing strategy and optimize profitability in the face of competition from major brands.
Pricing strategy: Key business decisions
Discover the 7 key steps to an effective pricing strategy. From defining strategic objectives to adapting to market changes, optimize your company’s value.
Dynamic Pricing Strategy: The 5 Key Principles
Explore dynamic pricing as a key strategy to stay competitive, with these 5 tips for implementing it and increasing profits in the face of low margins and increased competition.
Strategy and technology: the two inseparable sides of a SaaS project
Learn how aligning strategy with technology ensures SaaS project success. Discover vital role of clear objectives & adaptable solutions in driving growth
DPH (Droguerie, Parfumerie, Hygiène) – An end to aggressive promotions
A regulatory turnaround in the Beauty and Hygiene sector – DPH: An end to aggressive promotions in sight. Anticipate changes and stay competitive.
Unified, Differentiated & Hybrid Pricing Strategies
Discover the pros and cons of unified, differentiated, and hybrid pricing strategies. Learn how each approach impacts competitiveness and profitability.
Eco-responsible “pricing”
Adopt eco-responsible pricing for sustainable growth, combining profitability and environmental impact.