How do you define your competition in your pricing strategy?
Discover our tips for setting up a price benchmark project: defining the competitors to be aligned, the level of granularity, raising prices.
What KPIs can you use to measure the performance of your supply chain?
Discover the main supply chain Key Performance Indicators (KPIs) and our advice on how to use them to improve your logistics performance.
The importance of private labels for retailers
Find out how private labels influence pricing strategy and optimize profitability in the face of competition from major brands.
Dynamic pricing: 5 key principles
Explore dynamic pricing as a key strategy to stay competitive, with these 5 tips for implementing it and increasing profits in the face of low margins and increased competition.
Master the automation of your supply chain planning in 5 steps
Automate your supply chain planning in 5 steps. Complete guide for retail professionals. Evaluation, selection, implementation, training and optimization.
From Crisis to Opportunity: Bouncing Back After a Stock Outage
Manage stock outages in retail efficiently. Discover the causes, rebound strategies and the importance of innovation in our analysis.
How to choose your sales forecasting software?
Choose the right sales forecasting software to anticipate demand, automate management and boost performance.
Strategy and technology: the two inseparable sides of a SaaS project
Are you thinking of equipping yourself with a new solution? Find out why the synergy between strategy and technology is a key success factor.
DPH (Drugs, Perfume, Hygiena) – An end to aggressive promotions
A regulatory turnaround in the Beauty and Hygiene sector – DPH: An end to aggressive promotions in sight. Anticipate changes and stay competitive.
What tools to optimize your Supply Chain? Dedicated solution, ERP Excel?
Find out which tools can maximize the efficiency of your supply chain. Gain competitiveness with solutions adapted in one click!
Advantages and disadvantages of unified, differentiated and hybrid pricing strategies
Discover the advantages and disadvantages of the different families of pricing strategies and identify which one is the most relevant for your brand.
How to improve your WCR through better inventory management?
Find out how to improve your WCR through effective inventory management.
Supply Chain in the organic world: challenges and opportunities
Find out how to optimize the supply chain and supplies of organic products. Explore strategies for success in this industry.
Eco-responsible “pricing”
Adopt eco-responsible pricing for sustainable growth, combining profitability and environmental impact.
ERP VS best of breed: which approach to favor?
ERP or best of breed, discover our advice on the right approach to choose to maximize your competitiveness and operational efficiency.
The challenges of the cosmetic Supply Chain in 2024
Discover the current challenges of the Supply Chain for beauty and cosmetic products. Explore the issues to anticipate in this period, which is shaping up to be another demanding year for global logistics.
Why automate pricing?
Discover 5 reasons to automate pricing and our tips for automating while maintaining control of your pricing strategy.
Align your Supply Chain with your commercial strategy for better forecasts
Discover how to optimize your forecasts by strategically aligning commerce with your supply chain – Perfect synergy for success.
The changing role of CIOs in retail in 20 years
Explore the evolution of CIOs’ roles in retail over the past 20 years: from data protection to sustainable digital transformation.
Price Optimization in B2B: Key Strategies & Benefits
Learn the best practices for price optimization in B2B, including price waterfall analysis & data-driven strategies to enhance profitability.
10 criteria for assessing the relevance of your pricing strategy
Discover the 10 essential criteria for assessing the relevance of a pricing strategy. Optimize your sales decisions by taking these KPIs into account.
EUROCIS 2024: Participation of Optimix
Optimix is taking part in EUROCIS 2024 in Düsseldorf, Europe’s largest retail tech fair. From 27 to 20 February, come and discover the trends in Retail!
Pharmaceutical price management: how to optimize your strategy through Data and technological innovation?
Discover how to turn price management into a real performance lever in the pharmacy world by putting data and technology to work.
Change management: how to facilitate the adoption of a new solution by business users?
Discover our tips for successful change management when implementing a new SaaS solution in retail.
Price management and marketplaces
Master the art of price management on marketplaces. Increase your profits and dominate an ultra-competitive world. Boost your sales with effective pricing strategies.
