5 key challenges for the agri-food supply chain
Discover the 5 major challenges facing the agri-food supply chain and how to overcome them to ensure food safety and supply efficiency.
Cosmetics demand forecasts: The impact of beauty trends
Cosmetic demand forecasting: adapt to beauty trends with AI to optimize inventory and replenishment. Discover the keys to success!
Demand Forecasts in the Pharmaceutical Sector
Discover how AI-based forecasting optimizes inventory management in the pharmaceutical sector to avoid shortages and surpluses.
Pricing strategy in DIY: Striking the right balance between price sensitivity and customer loyalty
Find out how to optimize your DIY pricing strategy with advanced tools, to balance price sensitivity and customer loyalty effectively.
The importance of a good Pricing Strategy in Cosmetics
Optmize your pricing strategy for the cosmetics sectors with our AI-based solution. Maximize revenues based on consumer trends and behaviors.
How can you adapt your pricing to a product’s lifecycle?
Discover how product lifecycle pricing optimizes profitability and competitiveness, by adjusting prices according to market timing.
Supply Chain Event 2024: Optimix takes part
Discover Optimix at Supply Chain Event 2024 on Nov 12-13 in Paris, stand F22. Come and explore our innovative solutions for optimizing your supply chain.
Pricing strategy and DIY: how to adapt value to expectations?
Discover how to effectively adapt your prices to the expectations of DIY consumers in a competitive market, with strategies based on quality and perceived value.
Organic retailers: how to set prices that are consistent with the competition?
Discover our tips and solutions for calculating your organic retailer’s prices by comparing yourself with the competition on variation criteria.
What steps to implement a Supply Chain software?
Find out how to choose your supply chain software wisely to guarantee a significant ROI, based on an accurate assessment of costs and benefits.
Pricing at the heart of franchisee challenges
Discover how the right pricing strategy propels your franchisees’ growth in the face of a constantly changing economy and the many challenges of distribution.
How to optimize supplies and prices in retail thanks to AI?
Discover how AI is revolutionizing supply and price management in retail. Optimize your strategies with accurate forecasts, optimized inventories and continuously competitive prices.
Dynamic Pricing Strategy: The 5 Key Principles
Explore dynamic pricing as a key strategy to stay competitive, with these 5 tips for implementing it and increasing profits in the face of low margins and increased competition.
Supply Chain in the organic world: challenges and opportunities
Find out how to optimize the supply chain and supplies of organic products. Explore strategies for success in this industry.
Eco-responsible “pricing”
Adopt eco-responsible pricing for sustainable growth, combining profitability and environmental impact. Reconcile economic performance and environmental responsibility.
The challenges of the cosmetic Supply Chain in 2024
Discover the current challenges of the Supply Chain for beauty and cosmetic products. Explore the issues to anticipate in this period, which is shaping up to be another demanding year for global logistics.
Price Optimization in B2B
Discover the complexity of B2B price optimization, price waterfall analysis, and the evolution towards a data and ERP-driven approach to maximize profitability.
Strategic pricing: 5 pricing mistakes to avoid
Explore how to avoid 5 key pricing mistakes for optimal strategic pricing in the retail sector.
Debrief Warsaw Retail Days – Eastern Europe’s largest retail trade show
Optimix took part in Warsaw Retail Days, Eastern Europe’s largest trade fair. Read his feedback.
How to optimize logistics costs through forecasting ?
Discover how to reduce your logistics costs by relying on the forecasts and projections of an intelligent supply chain solution.
Price elasticity in retail
Find out all about price elasticity in retail: discover its impact on pricing strategy and the importance of customer sensitivity in setting prices.
Psychological pricing: Impacts on consumer behavior
Explore the subtle mechanisms of psychological pricing and discover how it shapes consumer choices. Dive into the profound impact on purchasing behavior.
Omnichannel pricing strategy: 4 key steps to making the right choices
Discover the keys to a successful omnichannel pricing strategy and the key steps to optimizing your prices across all your sales channels.
Navigating pricing strategies: 5 essential KPIs
Discover the essential KPIs to optimize your pricing strategy and maximize your revenues in the retail sector.
Why and how to optimize your range consistency ?
Discover the importance of range consistency in a pricing strategy and the advantages of automation to maintain consistent prices.