A product catalog is a comprehensive listing of all the items available for sale in a store or online platform. It serves as a visual and descriptive representation of the products, providing customers with information such as product names, descriptions, prices, and images.
The catalog helps customers browse and select items they wish to purchase, facilitating the shopping experience. Retailers use catalogs to showcase their merchandise, promote sales, and attract customers. With the rise of e-commerce, digital catalogs have become increasingly popular, allowing customers to access and explore product offerings conveniently from their devices.