Evolution of forecasting : from statistical methods to deep learning
Discover how forecasting methods have evolved over time to improve accuracy by better incorporating influential factors.
Pricing Software in Retail : 10 arguments to convince your management to adopt a pricing solution
Boost your retail with pricing software : 10 arguments to persuade your management to embrace effective pricing solution.
5 Key Departments Impacted by Pricing Solution
Explore how implementing a pricing solution impacts five critical departments, improving efficiency, alignment, and profitability across your organization
Green Supply Chain : the key factor for enhancing competitiveness
The fight against climate change has become a global priority. Discover our white paper on solutions to reduce GHG emissions in the supply chain.
Balancing Pricing, Promotions & Inventory Management

Learn how to balance pricing, promotions, and inventory management to optimize profitability, reduce stockouts, and enhance customer satisfaction.
Promotions & Supply chain: Impacts and challenges

The impact of promotions on sales, cannibalization and logistics channels: find out more about the effects of promotions on the supply chain and how to manage them.
Understanding demand forecasting techniques to maximize profits
Discover the benefits, types, strategies, and measuring effectiveness of demand forecasting. Boost profits with actionable tips and insights.
How to avoid the most common mistakes and bad practices in inventory management
Discover how to avoid the most common mistakes and bad practices in inventory management to ensure better Supply Chain and optimized control.
6 reasons to adopt a pricing solution for your franchise network
Explore how a pricing solution specially designed for franchisees and outlet networks improves pricing consistency.
Key Benefits of Retail Pricing Solutions for Success
Find out in detail how a pricing solution can optimize your pricing strategies and boost your profitability.
Discover the 5 major S&OP challenges: Navigate between operational complexities and technological integration
Discover the 5 major challenges of Sales And Operations Planning: navigating operational complexities and technological integration
How to implement effective Supply Chain demand forecasting strategies?
If you want to improve your Supply Chain Demand Forecasting, this article will help you anticipate demand by defining clear objectives, using appropriate techniques, and evaluating results for ongoing optimization.
Discover the Future of Retail with Optimix at Paris Retail Week 2023
Optimix participates at Paris Retail Week 2023, one of the largest gatherings in Europe for Retail professionals from 19th to 21st September. Meet us at booth E110!
5 benefits of shared forecasting for retailers and their ecosystems
Discover how shared forecasting strengthens collaboration between retailers and partners, optimizing the supply chain
Optimix Joins Retail Days Istanbul 2023
We are thrilled to announce our participation in the Istanbul Retail Days 2023, taking place from 31st of May to 1st of June, 2023.
How to select the best pricing solution for your business
Pricing solutions hold utmost significance for every business, as choosing the right one can determine growth or downfall.
Our guide provides 5 essential steps that will help you in selecting the finest pricing software for your business.
Excel vs Pricing Software: Which Is Best for Retail
Find out why retail companies are abandoning Excel to optimize their prices vs. a pricing solution.
Inflation and customer loyalty: pricing strategy, a loyalty lever?
Faced with inflation, retailers must find a balance between customer loyalty and profitability. What pricing strategies can they adopt?
Optimix present at Shoptalk Europe in Barcelona
Optimix present at Shoptalk Europe in Barcelona We are delighted to share our participation in Shoptalk Europe in Barcelona, May 9-11, 2023. Shoptalk is one of the largest events dedicated to the digital transformation of retail and e-commerce. This event brings together thousands of industry professionals, from startups to large companies, brands and investors. We look forward to meeting with industry experts to discuss the latest trends, technology innovations and growth opportunities for our company. At this event, we hope to learn more about the latest technologies and best practices in the industry, including artificial intelligence, blockchain, virtual and augmented reality, and mobile payments. We also hope to have the chance to talk with industry professionals about the challenges we face and the solutions we have in place to overcome them. We look forward to engaging in exciting discussions with industry leaders and discovering new perspectives for our business. We are confident that our participation in this event will benefit our company and allow us to continue to innovate and grow in an increasingly competitive environment. We will keep you updated on our experience at Shoptalk Europe 2023 in Barcelona and will share the highlights of our participation on this blog. Stay tuned for more updates and exciting news! B2B meetings at Shoptalk Europe Shoptalk’s “meetups” are the most numerous and successful in Europe. Hundreds of meetings are organized during the show. The “Meetup” meetings will take place during Shoptalk in a dedicated area. All meetings will be scheduled according to the availability of each person: Tuesday, May 9 Wednesday May 10th Thursday May 11th Learn more about the Shoptalk Europe 2023 meetups. If you want to meet us, contact us. I want to meet you there!
Integrated supply chain: A real growth driver
Discover what an integrated supply chain is: a harmonized approach to optimizing the flow of information and goods, and reducing costs.
Price & Data collect in the retail
Discover how competitive pricing and strategic data collection can transform your market positioning.
Optimix at Shoptalk Las Vegas 2023
Optimix at the biggest Retail event in the world – Shoptalk Las Vegas We are pleased to announce the presence of Optimix at Shoptalk in Las Vegas which will take place at the Mandalay Bay Hotel from Sunday, March 26 to Wednesday, March 29, 2023. The Shoptalk is one of the biggest events of the year for retailers. This event is an excellent opportunity to present our Supply Chain and Pricing solutions. Our participation in this event is a continuation of our commitment to help our customers reach their full potential in retail. Our team of technical experts will be on hand to answer any questions you may have about our solutions. We look forward to showing you how Optimix can help your business reach new heights. More info on the event: https://shoptalk.com/us The agenda Shoptalk brings together thousands of retail change-makers each year to create the future of retail. The Shoptalk program covers the latest technologies, trends and business models, as well as the rapid transformation of the way consumers discover, buy and shop, across all sectors of retail. Since there is no charge for the retailer presentations, this gives the Shoptalk program perspectives and insights not found elsewhere. More info on the program: https://shoptalk.com/us/agenda The meetup on the Shoptalk Shoptalk’s “meetups” are the most numerous and successful in the world. Thousands of meetups are held during the show, but that doesn’t have to mean thousands of unsolicited meeting requests. Meetup meetings will take place during Shoptalk in a dedicated space (the size of more than five soccer fields!) located in the exhibit hall near the general session stage. All meetings will be scheduled according to everyone’s availability : Monday, March 27, 2023: 12.15pm – 1.30pm Monday, March 27, 2023: 2.35pm – 3.50pm Tuesday March 28, 2023: 12.15pm – 1.30pm Tuesday March 28, 2023: 2.35pm – 3.50pm If you want to meet us, contact us. I want to meet you
Optimix, present at the EuroShop in Düsseldorf
Optimix, present at the EuroShop in Düsseldorf. A must for professionals from all over the world, this event, which takes place every three years, covers the entire spectrum of retail-related topics. We are pleased to inform you that from February 26th to March 2nd we will be present at EUROSHOP in Düsseldorf (Germany). Hall 5 – Stand E17-3 Optimix will be on the FRENCH TECH pavilion under the aegis of Business France. Euroshop is THE world’s leading retail trade show which takes place every three years in Dusseldorf and at which the whole ecosystem of the sector is represented. Some key figures of the show (2020 – last edition) : + 94,000 visitors (retailers, services, designers) Visitor base: 142 countries Visit the exhibition website for more information: > EUROSHOP Come and meet us Hall 5 stand E17-3 Come and meet us at our booth and discover our Pricing (XPA) and Supply Chain (XFR) solutions, such as Price Monitoring, Data Scrapping, Product Matching, Sales History Corrections, Stock Level Optimization… Our experts, present on the booth, will be able to give you a demonstration, so you will have a detailed overview of how a pricing and supply chain management system can help you optimize your costs. Workshop – How do you optimize your supply chain, despite disruptions & skewed sales histories? Join us on Monday, February 27 at 2:30 p.m. at the Business France booth for a workshop to present our Pricing and Supply Chain tools. Request an appointment
The competitive impact of price scraping
Price scraping consists of collecting data on products sold on a competitor’s website: prices, images or EAN for example. By using this technique, the retail companies obtain keys to analyze the competition and the evolution of the market.
Optimix, partner of the Supply Chain Event 2022
Meet the supply chain experts! Combining exhibition, business meetings and congress, Supply Chain Event is the reference show to detect the latest trends, news and meet new partners dedicated to Supply Chain. Optimix is a partner of this first edition, which will be held in Paris on November 15 and 16, 2002. Come and meet us on stand A26 and (re)discover the many advantages of Optimix Forecasting & Replenishment (XFR), our solution dedicated to sales forecasting and supply management. Sales forecasting… Supply management… Supply Chain Optimization… Do these topics speak to you? Then let’s meet during these two days dedicated to supply chain management: November 15 and 16, 2022 Parc des Expo Porte de Versailles – Pavilion 5.1 On stand A26 You wish to participate to the event? Contact us to receive your place.