Different pricing strategies
Pricing strategies vary according to objectives: skimming, penetration, alignment, psychological pricing (€9.99)…Each method influences product perception and brand positioning.
What is a pricing strategy? : Understanding pricing strategy
A pricing strategy is a plan defined by a company to set the price of its products or services. It aims to optimize sales, profitability and market positioning, taking into account costs, competition and customer perception.
The different methods of inventory and supply management
Discover inventory management methods: FIFO, LIFO, ABC, just-in-time… to better control your flows and optimize your logistics.
Inventory management: why is it crucial to your business?
Inventory management refers to all the practices and processes used to monitor, organize and optimize the flow of goods within a company.
The difference between sales forecasting and demand forecasting
Learn how to distinguish between sales forecasting and demand forecasting, so you can optimize your supplies and respond precisely to market needs.
Best practices for optimizing your inventory
Adopt stock optimization best practices to improve your logistics, avoid shortages and maximize profitability.
What are the different types of stock?
Master the different types of stock to better manage your supplies, avoid stock-outs and reduce logistics costs.
AI to optimize Demand Forecasting
Discover how AI is transforming demand forecasting, improving accuracy, efficiency and business decision-making for optimal inventory and resource management.
How to optimize stock management?
Boost your sales with reliable forecasts: methods, SaaS tools, AI, KPIs and best practices to better manage your business.
How to evaluate the ROI of an APS Supply Chain project?
Data, tools, strategic alignment: discover the key role of the IT department in supply chain digitalization projects in retail.
Sales forecasting: the complete guide
Boost your sales with reliable forecasts: methods, SaaS tools, AI, KPIs and best practices to better manage your business.
Cosmetics demand forecasts: The impact of beauty trends
Cosmetic demand forecasting: adapt to beauty trends with AI to optimize inventory and replenishment. Discover the keys to success!
Do-it-yourself inventory optimization: How to avoid out-of-stocks and overstocks?
Optimize DIY inventories with AI: avoid out-of-stocks and overstocks, reduce costs, increase customer satisfaction and boost your competitiveness.
Do-it-yourself demand forecasts: Seasonality and trends to anticipate
DIY demand forecasts: anticipate seasonal trends with AI tools to optimize inventory and sales. Reduce losses, maximize profits.
Demand Forecasts in the Pharmaceutical Sector
Discover how AI-based forecasting optimizes inventory management in the pharmaceutical sector to avoid shortages and surpluses.
What tools to optimize your Supply Chain? Dedicated solution, ERP Excel?
Find out which tools can maximize the efficiency of your supply chain. Gain competitiveness with solutions adapted in one click!
Why automate pricing?
Discover 5 reasons to automate pricing and our tips for automating while maintaining control of your pricing strategy.
Food Supply chain Forecasting software
Optimize food management with our forecasting and distribution software. Accurate forecasts for maximum efficiency in your supply chain.
Pricing and Promotional Strategies in Retail
Optimize your pricing strategies for promotional campaigns: product selection, points of sale, mechanisms, automation, customer satisfaction.
Black Friday: The 4 major challenges.
Anticipate the key issues of Black Friday 2023 by optimizing your price management and supplies !
Omnichannel Pricing Strategy : 4 Steps to Boost Margins
Learn the key steps to develop a successful omnichannel pricing strategy to balance pricing across channels, optimize sales, and enhance competitiveness.
Supply Chain Planning Solution
Discover the benefits of a supply chain planning solution. Explore criteria and strategies for optimal supply chain management.
Managing your supply chain, product availability and working capital: a real balancing act!
Find out how to manage the balance between inventory, product availability and working capital for a smooth, efficient supply chain.
Pricing tool – Outsourcing or in-house solution?
Discover the ideal choice: Outsourcing or in-house solution for your pricing tool. Optimize your margins with our practical guide.
Supply Chain Event 2023
Optimix will be taking part in Supply Chain Event 2023, one of the biggest events in France, on November 14 and 15.
Meet us at stand B10!
