What is a rules engine?

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A rules engine automates the application of business rules to make decisions more reliable, save time and ensure operational consistency.

Setting the selling price: the key stages

Setting the right selling price involves structuring your approach, analyzing costs, the market and perceived value, in order to arbitrate between volume and profitability.

The different stock allocation methods

There are several stock allocation methods for distributing available quantities according to demand, commercial priorities and operational constraints.

Price Matching: What is it?

price matching optimix solutions

Price matching has become an essential lever for strengthening price competitiveness. This guide explains how to use it effectively to attract and retain customers.

What is price modeling?

Price modeling helps to understand the effect of price variations on demand, margins and competitiveness, thanks to data.

The Difference Between Product Range and Assortment

The difference between optimix solutions range and assortment

What’s the difference between assortment and range? Range and assortment: two complementary but often confused levers. One defines strategy, the other execution on the ground. Distinguishing between the two means refining positioning, optimizing inventory and boosting performance.

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